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99% Invisible

Perfume: Articles of Interest #9

29:44 | May 19th

4 recommendations
The world of high end perfume is surprisingly lucrative, considering that scent is often the most ignored of our senses. But one can't judge a scent solely by the brand and shape of the bottle. With t...Show More


iso_squared recommended:Jun 14th

I thought this episode was:

πŸ’‘ Educational
πŸ€” Thought-provoking
🀯 Unbeliveable

molinos recommended:May 25th

IΒ΄m not very into perfums but this episode make me think about that industry in a new way. How perfums have changed in history and how the problem is not that we donΒ΄t smell is that we lack words to refer to what we smell. Totally agree with the idea at the very end of the episode about how the i...Show More

jennx recommended:May 23rd

Come to think of it, our sense of smell is really underrated - compared to our other senses like visual, audio, and sensory πŸ‘ƒπŸΌπŸ‘ƒπŸΌπŸ‘ƒπŸΌ

I thought this episode was:

πŸ’¬ A great conversation
πŸ€” Thought-provoking

mm recommended:May 23rd

I have a new appreciation for perfume as an art form. We disregard our sense of smell so easily compared to our other senses, but it could be so complex and interesting like the others. And now I know why the 90’s is the β€œfresh and clean” era!

I thought this episode was:

😲 Fascinating
πŸ’‘ Educational
πŸ•΅οΈβ€ Well-researched