Brands Of Africa

54:24 | Oct 14th, 2018

Regardless of what your preferred marketing channel is, we have put together a list of 27 Christmas marketing ideas you can use to add some sparkle to your holiday marketing and sales strategy. There ...Show More

1:01:18 | Aug 2nd, 2018

Today we look at the concept of distinguishing the difference between above and below the line advertising and marketing. bove The Line (ATL) and Below The Line (BTL) advertising are two terms that ar...Show More

59:10 | May 10th, 2018

Airport Advertising has always ruled the roost among the OOH Media. The airport audience is the pristine form of an audience that is a dream for every advertiser. Such well-segmented audiences are ava...Show More

1:01:21 | Apr 18th, 2018

Today we look at the concept and the reasons your company desperately needs a responsive website tool. You might have heard the term responsive web design or responsive website before, which is gainin...Show More

57:47 | Apr 11th, 2018

According to a recent study by Ball State University on the media consumption habits of average Americans, despite the Internet’s steady rise in popularity over the last few years, television remains ...Show More

1:00:34 | Mar 31st, 2018

The Dangerous Power of Emotional Advertising. ... They strategically manipulate consumers' feelings and stimulate the emotional triggers that influence how we make decisions. An emotional Ads may be d...Show More

1:02:32 | Feb 14th, 2018

WHAT DOES IT TAKE FOR A BRAND to truly a breakthrough in today’s crowded market? Just as it has with everything else, digital transformation has upended the traditional rules of marketing. In less tha...Show More

51:34 | Dec 20th, 2017

A variant of a branding slogan, a tagline can be used in marketing materials and advertising. The idea behind the concept is to create a memorable dramatic phrase that will sum up the tone and premise...Show More