Enterpreneurship

Inside Trader Joe's

Trader Joe's

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From our humble beginnings as a small chain of eclectic Southern California convenience stores, Trader Joe’s has grown to become a national chain of 475 (and counting) neighborhood grocery stores, employing more than 41,000 Crew Members. How? By be...Show More
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Episode 8: 'Tis The Season

23:52 | Oct 16th, 2018

It's beginning to look a lot like the holidays at Trader Joe's! How do we come up with all the great holiday products you'll find at Trader Joe's every year? How long does it take to make all that delicious stuff come to life? What's new this holiday...Show More
Episode 6: Quality

21:46 | Sep 7th, 2018

When it comes to quality, Trader Joe’s sets a high bar… way above what the law requires. In this episode, we explain what’s in the food, what’s not, and what will never be. So if you’re avoiding artificial flavors, added sugar, GMOs, or MSG, or think...Show More
Episode 5: Please Won't You Be My Neighborhood Store

13:41 | May 1st, 2018

Sometime, someday, you may need a little help from a neighbor. Millions of us do. Find out how we try to be good neighbors in every one of the 475 neighborhoods we serve. Then, honest answers to some of the toughest Customer questions we receive. Lik...Show More
Episode 4: The Store Is Our Brand

18:01 | May 1st, 2018

We could sell your favorite Trader Joe’s products online, but that’s not who we are. We could collect data about you, but that’s really not who we are. For many, Trader Joe’s is the place to buy wine, and they ask us, “How do you do it – offer such ...Show More
Episode 3: Informative and Seriously Not Too Serious

17:49 | May 1st, 2018

We want our Crew Members and Customers to find it easy and fun to explore our stores, discovering everything from unique international fare and American basics, to vegan, to gluten-free, and low carb options. We’ll explain why the Fearless Flyer has...Show More
Episode 2: It's About Values

23:17 | May 1st, 2018

At Trader Joe’s, values aren’t just great deals on great products. They’re also the values we live by, every day in every neighborhood store. We’ll share the ways we put those values into practice when we take you inside our (top-secret) Tasting Pane...Show More
Episode 1: It's About The Products

19:31 | May 1st, 2018

People can’t stop tasting them and talking about them. What makes Trader Joe’s products so different? How does an idea go from being one of our new discoveries to one of yours? Meet the person with the best job at Trader Joe’s (or maybe anywhere!), ...Show More
Trailer

02:42 | Apr 23rd, 2018

Here's a quick taste of Inside Trader Joe's, a new 5-part series coming May 1, 2018, from the folks at Trader Joe's. There's no other store like Trader Joe's. Now you can go behind-the-scenes to find out why Trader Joe's is... Trader Joe's.
Episode 13: The Plants & Flowers Edition

22:06 | Apr 8th

We travel the world in search of the most beauteous blooms and festive flowers, and we bring them to you at prices that really define value. How on earth do we do it? Have a listen. Got a question you'd really like to ask the folks who make things...Show More
Episode 12: Frozen. The Foods

20:47 | Mar 4th

Come with us on a delicious journey through the freezer case at Trader Joe's. Hear how frozen foods can be fresher than the "fresh" foods; come along as we sample some of our Customers' favorite frozen finds at a neighborhood Trader Joe's; find out a...Show More
Episode 11: Sustainability

24:18 | Feb 4th

Our approach to sustainability is simple. We all want to leave the planet a better place than we found it. At Trader Joe's, we're working hard to do just that. We've eliminated certain types of packaging, we're reducing other types of packaging, and ...Show More
Episode 10: Here We Grow

22:06 | Dec 17th, 2018

At Trader Joe's, we are focused on growing, every day – with every product, in every store. We're opening new stores, hiring new Crew Members, meeting new Customers, and developing new products. Whew! In this episode, we talk about finding new store ...Show More
Episode 9: Around the World in 80 Trader Joe's Products (Give or Take)

20:59 | Nov 13th, 2018

When we say we travel the world in search of great products for our customers, we really mean it! In this episode, come along with us as we circumnavigate the globe, finding the WOW in locations around the world, from South Korea to Southern Californ...Show More
Episode 7: We're Nuts About Wine and Cheese

17:18 | Sep 24th, 2018

Trader Joe’s has been selling nuts, wine, and cheese since our even-humbler beginnings. In this episode of “Inside Trader Joe’s,” we explain which nuts our customers are the most nutty about. We recommend some cheeses you may not have tried. And we r...Show More