FAQ: Founders Ask Questions

09:51 | Dec 4th, 2019

When considering how to scale your product, there are two important perspectives: 1) Day-to-day, do what’s right to get customers. Come up for air and think of scaling every quarter as you take stock...Show More

12:03 | Oct 30th, 2019

Here are your goals for a launch: Make an impact in your target market Garner interest from relevant media outfits Figure out what works and what doesn’t in the product and your marketing   It’s...Show More

10:08 | Oct 16th, 2019

Key Points: Focus on the right level of detail. No ARR? focus on MRR. Educate investors how you should be measured. Focus on the right parts, problem/solution.

09:39 | Oct 2nd, 2019

Key Points: In the beginning, your best customer is not your goal, you just need a customer— think of it like going on your first run, you’re not trying to finish a marathon, you’re just trying to g...Show More

11:20 | Sep 18th, 2019

Key Points: A pitch deck will spend more time on setting the context. You have investors that may need more background. Pitch decks often spend more time on the company and its financials. Investors ...Show More

10:51 | Sep 4th, 2019

Key Points:  First, start with validating the problem. Just because you think it’s a problem, doesn’t mean others agree. Sometimes, people will guide you towards other ideas you hadn’t considered, or...Show More

11:28 | Aug 21st, 2019

Key Points:  Build a foundation, not walls Plan how your brand may grow Lean into your strengths

09:28 | Aug 7th, 2019

Key Points: First, be absolutely clear on why you are considering freemium and exhaust all other paths. Be clear what features and level of feature sets you will give. Understand very clearly what th...Show More