Enterpreneurship

Seth Godin's Startup School

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Seth Godin is a thought leader in the marketing and business world. In this rare live recording, hear Seth as he guides thirty entrepreneurs through a workshop exploring how they can build and run their dream business.

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1 Freelancer or Entrepreneur?

22:58 | Oct 1st, 2012

Welcome to the first episode of Seth Godin's Startup School. Join best-selling author Seth Godin as he provides business advice for entrepreneurs and freelancers from this rare workshop. During this week's episode Seth discusses creating a monopoly, ...Show More

Akimbo: No such thing (as writer's block)

26:58 | Jun 25th, 2018

A mysterious ailment, a convenient place to hide, and most of all, it’s all invented.

Akimbo: I see you

32:33 | Jun 13th, 2018

Isn’t this what we truly want? To be seen, to be heard, to be understood…

Akimbo: Status roles

31:29 | Jun 8th, 2018

Who’s up, who’s down? The drama of our lives is narrated by our perception of where we stand. Most of our energy, money and time goes into grooming ourselves into the status role where we believe we belong.

Akimbo: The Grand Opening

19:59 | May 31st, 2018

The successful grand opening is rare. But we keep trying. We make it dumber, louder, more predictable, sacrificing nuance in exchange for a chance at mass...

Introducing Akimbo

02:39 | Feb 14th, 2018

A new podcast from Seth Godin about our culture and about how we can change it. About seeing what's happening and choosing to do something. Listen and subscribe to Akimbo here: www.sethspodcast.com

15 Distinct and Direct

28:39 | Jan 7th, 2013

On the final episode of Seth Godin’s Startup School we learn the importance of being distinct and direct. Seth explains why people at the top get hurt last, why e-mail is the best direct connection to your customers, and why it’s important to have yo...Show More

14 The ShipIt Journal

38:08 | Dec 31st, 2012

This week Seth takes the group through The ShipIt Journal. Seth talks about figuring out what the hard part of your project is, describes the difference between perfect and good enough, and explains why shame is the project killer.

13 Building The Truth

16:37 | Dec 24th, 2012

On this week’s episode of Seth Godin’s Startup School we learn how to build the truth and why trust is at the heart of all transactions. Seth discusses why Amazon is successful, the difference between a CFO & COO, and the importance of an advisory bo...Show More

12 The Dip

22:37 | Dec 17th, 2012

This week Seth talks about the ins and outs of The Dip . Seth explains why you shouldn’t start a project unless you are prepared to reach the end, how finding your fear will benefit in the long run, and answers questions from the group regarding The...Show More

11 Cash Flow

17:54 | Dec 10th, 2012

On this week’s episode of Seth Godin’s Startup School we learn how to solve the cash flow problem. Seth discusses why people are rarely motivated by money, how people can’t tell you what to do if you don’t run out of cash, and raising money & treatin...Show More

10 Tactics

25:51 | Dec 3rd, 2012

Learn about the tactics that will make your dream into a business on today’s episode of Seth Godin’s Startup School. Seth discusses the Yellow Pages, WTF with Marc Maron, and the roadblock in pricing. Seth also talks about cheerleading, having a part...Show More

9 Compromising

18:57 | Nov 26th, 2012

Seth explains what compromises you’re going to have to make to get what you want on today’s episode of Seth Godin’s Startup School. Seth talks about finding out what your feeder channel is, the story behind charity, and why it’s better to do the hard...Show More

8 Making Ideas Travel

19:40 | Nov 19th, 2012

Figure out how to help your ideas travel on today’s episode of Seth Godin’s Startup School. Seth talks about how getting rejected early is helpful, the sale cycle, and Bob Lefsetz’s email newsletter.

7 Advertising and Competitors

19:24 | Nov 12th, 2012

Seth answers questions from the group regarding advertising on this week’s episode of Seth Godin’s Startup School. Seth discusses false objection, dealing with competitors in the marketplace, and taking the marshmallow.

6 Raising Money

30:09 | Nov 5th, 2012

Learn about the different ways on how to raise money and how to pay that money back on today’s episode of Seth Godin’s Startup School. Seth discusses television, the importance of advertising, and the long tail.

5 Permission and Trust

26:42 | Oct 29th, 2012

On this week’s episode of Seth Godin’s Startup School we learn how to build a community and gain their trust. Seth discusses how easily you can become paralyzed in the pursuit of perfect, why launching is overrated, and how Kickstarter works.

4 Appealing to Consumers

25:47 | Oct 22nd, 2012

Figure out if you’re selling a product that will appeal to early adopters, people who need it, or the masses on today’s episode of Seth Godin’s Startup School. This week Seth explains how Google makes billions through clickable ads, discusses the dif...Show More

3 Creating Scarcity

29:11 | Oct 15th, 2012

Find out why scarcity is the only thing worth paying for on today’s episode of Seth Godin’s Startup School. Seth discusses having McDonalds milkshakes for breakfast, the lock-in effect, the large world that is the app market, and how your job is not ...Show More

2 Adjusting the Course

26:05 | Oct 8th, 2012

Learn how adjusting your course is beneficial on today’s episode of Seth Godin’s Startup School. This week Seth describes how being a consultant differs from being an entrepreneur, explains how he came to own a 40 billion dollar t-shirt, and starts t...Show More