The 8 Best Stef Hamerlinck Podcasts
1) Stef Hamerlinck - Brand Workshop
We talk about:Doing âstory sessionsâ in order to learn more about the client, his story, and why he started his business.That was really brand strategy in the workshop, so it became the brand workshop...Show More
2) Stef Hamerlinck - Unlocking strategy
Topics discussed:Last weeks episode with JP HansonPositioning as an internal alignment toolThe hierarchy levels of strategy in the Rouser manifestoMarketing effectivenessOur agency: OllieThe different...Show More
3) Stef Hamerlinck - Brand performance
In this solo episode, I talk about brand performance. Why is it important to measure the brand performance, what do we need to measure and how? I talk about some specific tools and techniques we can u...Show More
4) Stef Hamerlinck - Going in house
Alan, the company I'm working for. If you're interested in learning more about brand strategy research, check out my latest course here. Use PODCASTLTB and get a 20% discount. This is a public episod...Show More
5) Making waves met Stef Hamerlinck
Stef Hamerlinck is een brand designer, strateeg en podcasthost van âLetâs Talk Brandingâ waarin hij het â je raadt het nooit â heeft over branding. Ben je een ondernemer die met brandende (ha!) vragen...Show More
6) Stef Hamerlinck - Differentiate or die?
In this episode, I talk about differentiation. In branding, it seems like differentiation is the holy grail, if they zig, you zag. I want to offer a different perspective. Talking points:differentiati...Show More
7) Stef Hamerlinck - Branding vs. brand
Here's the definition:Â Branding is the deliberate, continuous process of developing observable, distinctive, assets associated with a product or service.A mouthful, let's break that down:Deliberate: Y...Show More
8) Stef Hamerlinck - Researching the competition
Topics discussed: Competitor analysisThree main things to look at when listing competitors: Business, Positioning and Distinctiveness. Mapping your competitors: article on HolabriefInterbrand Best Glo...Show More
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