All of us are surrounded by brands. Designer brands. Bargain-shopper brands. Brands for seemingly every demographic slice among us. But have you ever stopped to ask yourself how brands influence you? ...Show More
Adam Alter is a professor of marketing and the Stansky Teaching Excellence Faculty Fellow at New York University’s Stern School of Business, as well as an affiliated professor of social psychology in ...Show More
Is This One of the Most Important New Jobs in Business Today?
The Intuitive Customer - Improve Your Customer Experience To Gain Growth
39:28 | Feb 6th, 2021
1 recommendation
In job descriptions and resumes, there are new required skills for candidate’s resumes in Behavioral Science. These jobs might be the most important new jobs in business today. But why? Behavioral sci...Show More
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I found this ep particularly facinating! For the marketing and branding connoisseurs, this is brand evangelism unpacked. Currently and progressively we are seeing a religious following of brands. Ho...Show More