
Copy Chief Radio Podcast
1) CCR331: Cracking Global Markets with Transcreation with Victoria Franco
In this episode, Kevin Rogers sits down with Victoria Franco to unpack transcreation—the blend of marketing strategy, cultural intelligence, direct response copy, and translation that turns English‑fi...Show More
2) CCR330: How Dave Munson Built Saddleback Leather on Faith, Grit, and Story
In this episode of Paid to Create, I sat down with Dave Munson, founder of Saddleback Leather and author of the new book They’ll Fight Over It When You’re Dead. Dave’s story is one of relentless curio...Show More
3) CCR329: Why Human Curiosity And Great Questions Will Never Be Replaced by AI
In this episode, I handed the mic to Lolita Allgyer—our brilliant messaging and story strategist here at Copy Chief—for a deep dive into what makes story-driven copy land with real emotional punch. Th...Show More
4) CCR328: How Dani Wade Beat Out 50 Copywriters to Land an In-House Position with Jeff Walker (from a third world country, no less)
In this powerhouse episode of Copy Chief Radio, Kevin Rogers chats with Daniella Wade—a strategic copywriter and entrepreneur from Trinidad and Tobago—about what it really takes to thrive as a freelan...Show More
5) CCR327: Behind The Copy with Chris Haddad – “Manipulate Responsibly”
In this special Behind The Copy session, I’m joined by one of the most legendary and unfiltered voices in copywriting—Chris “Mr. Moneyfingers” Haddad. If you've ever wondered how someone turns emotion...Show More
6) CCR326: Introvert’s Guide To Rich Relationships with Selena Soo
Most freelance copywriters are introverts—which makes the idea of networking feel about as natural as small talk at a corporate retreat (aka painful). But what if you could build powerful, career-chan...Show More
7) CCR325: New Rules For Digital Marketing 2025 with Peter Hoppenfeld
Peter Hoppenfeld and I dive headfirst into the state of marketing in 2025 and what it means for freelance copywriters like us. We’re talking about the major shifts happening right now, including how t...Show More
8) CCR324: Imposter Syndrome in Freelance Copywriting with Brian McCarthy
Brian McCarthy is a brilliant mindset coach who has transitioned from a career in direct response copywriting to helping creative professionals break free from imposter syndrome. In this episode, Bria...Show More
9) CCR323: Fifty Copywriters Competed for a House Gig with Jeff Walker - What We Learned w/ guest Dan Walker
In this episode, I sat down with Dan Walker, son of Jeff Walker (product Launch Formula) and a seasoned leader at Internet Alchemy, to explore the intricacies of hiring top-tier copywriters through th...Show More
10) CCR322: Living Like a Copywriter: Craft, Creativity, and Control with Eddie Shleyner
In this thought-provoking episode of Copy Chief Radio, Kevin Rogers sits down with Eddie Shleyner, creator of "Very Good Copy," to discuss the artistry, psychology, and daily practice of being a copyw...Show More
CCR322: Living Like a Copywriter: Craft, Creativity, and Control with Eddie Shleyner
48:05 | Dec 17th, 2024