The How of Business - How to start, run & grow a small business. Podcast
1) 604 – Why Partnerships Fail
The three root causes of business partnership failure - loss of trust, respect, and alignment - and how to prevent them. Show Notes Page: https://www.thehowofbusiness.com/604-why-partnerships-fail/ B...Show More
2) R306 – 5 Steps to Naming with Brad Flowers
A framework for creating a business or product name using a proven five-step process that removes guesswork and drives better branding decisions, with Brad Flowers. Show Notes Page: https://www.thehow...Show More
3) 603 – 5 Tips for Better Emails
Practical email writing techniques that help small business owners communicate more clearly, get faster responses, and reduce costly misunderstandings. Show Notes Page: https://www.thehowofbusiness.co...Show More
4) 602 – Why Your Business is Stuck
How profitability and scalability constraints in your business model keep you stuck and how to diagnose and remove them to finally grow. Show Notes Page: https://www.thehowofbusiness.com/602-why-your-...Show More
5) 601 – 2026 Franchise Trends with Giuseppe Grammatico
The latest in key franchise trends, including AI-driven efficiency, stronger franchisor support, and high-demand service industries. Show Notes Page: https://www.thehowofbusiness.com/601-franchise-tr...Show More
6) 600 – Create Your Own Category with Kevin Maney
How small business owners can escape price-driven competition by redefining their market and creating a new category instead of competing in crowded spaces. Show Notes Page: https://www.thehowofbusin...Show More
7) 599 – When Should You Outsource Your Bookkeeping?
When to outsource your bookkeeping, how outsourcing compares to hiring an in-house bookkeeper, and best practices for working effectively with a bookkeeping service. Show Notes Page: https://www.theho...Show More
8) 598 – Do Your Leaders Know the Score?
If your leaders don't know how they're measured, you can't expect consistent performance or real ownership. Show Notes Page: https://598-do-your-leaders-know-the-score/ Frustrated with inconsistent...Show More
9) 597 – Why Your Business Will Sell
Five practical reasons your small business will sell and how to intentionally build long-term exit value. Show Notes Page: https://www.thehowofbusiness.com/597-why-your-business-will-sell/ Most bu...Show More
10) 596 – Marketing in the AI Era with Shannon Bailey
How AI is reshaping small business marketing and why clear positioning and strong messaging matter more than ever. Show Notes Page: https://www.thehowofbusiness.com/596-shannon-bailey-marketing-and-a...Show More