Learn Marketing Interviews

06:30 | Mar 28th, 2016

In this episode I discuss why I'm putting Excellence Expected on a hiatus. For more information, read "Why I Stopped Podcasting & 5 Lessons I Learned Along The Way". Don't forget, the more you e...Show More

28:59 | Mar 21st, 2016

Most of us live our lives with a solo economic dependency, meaning that we have only one main source of income. If we aren’t putting in the hours at our jobs or businesses, then no income is being gen...Show More

46:12 | Mar 3rd, 2016

Differentiating your business from a whole host of competitors can be tough and most of us fall back on what we think we should say when asked how our company differs from the rest. ‘We offer a profes...Show More

31:10 | Feb 25th, 2016

Content marketing has become hugely important to small businesses but it can be difficult to create engaging content on a regular basis. Some find it difficult to write blog posts, others find it hard...Show More

43:02 | Feb 22nd, 2016

The development of social media has made it so easy for all of us to connect and to spread the word about ourselves, our projects and our businesses. Twitter, Facebook and Instagram have changed the w...Show More

33:37 | Feb 8th, 2016

We all love a good story, don’t we? Whether you enjoy watching movies or the evening news, listening to podcasts or the latest office gossip, stories are everywhere around us, even in business. The ve...Show More

30:18 | Jan 28th, 2016

How many of your ‘friends’ on Facebook do you speak to regularly? If you’re like most people, it’s probably not a great deal. If you’re a small business owner, how much of your business comes through ...Show More

50:47 | Jan 25th, 2016

The decision to rebrand can arrive for a number of different reasons. Perhaps your business has merged with another and you want to project a new image to reflect that. It may be the case that your br...Show More