The Netflix ta-dum sound has quickly become one of the most iconic sound logos of our generation. I bet you can hear it in your head right now. This sound is heard countless times, every single day, a...Show More
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Recommendations
kyotea recommended:Oct 16th, 2020
Incredible the amount of effort to create something short but so iconic! I find it quite cool that an old guitar tool set the foundation for the sonic branding.
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moot recommended:Sep 29th, 2020
Curious about that familiar “Ta Dum” of Netflix? Learn in this episode how Netflix’s sound mark was created and the collaboration between composers and Netflix’s VP of Product! You’ll hear about the process of choosing the sounds but make it short enough to be iconic 🤓🎶
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mm recommended:Aug 16th, 2020
The making of one of the best sonic logos! There’s so much craft, strategy, and research that goes into a couple seconds of sounds. Fascinating episode.
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mmSep 18th, 2022
@lll about the netflix sonic logo!
phocks recommended:Aug 19th, 2020
It took how long to make the Netflix sound?????? Also I didn't know they actually have 2 sounds!
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mmAug 19th, 2020
@phocks It totally gives you a new appreciation for sound design!
jennxAug 23rd, 2020
@mm @phocks sonic branding is so overlooked! Glad I found this episode
jennx recommended:Aug 23rd, 2020
Fascinating stuff on sonic branding and how Netflix’s iconic sound logo was produced
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mcu recommended:Aug 24th, 2020
Fun episode! Never would’ve found this without this platform :) Thank you!
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jennxAug 24th, 2020
@mcu same! Glad I found this gem