The Claw Podcast
1) Fintech Without Friction: Speeding Up Success with Product Ops
In this episode of The Claw, Eric Holtzclaw sits down with Poonam Nath, Executive Leader of Product Operations at Fiserv, to explore how product operations drive customer success, accelerate revenue, ...Show More
2) Investing in Innovation: How VentureSouth Helps Angel Investors Fuel Southern Startups
In this episode of The Claw, host Eric Holtzclaw, Chief Strategist at Liger, sits down with Paul Clark—angel investor and co-founder of VentureSouth. Together, they explore how VentureSouth makes star...Show More
3) From Curiosity to Co-Pilot: How Marketing Leaders Can Make AI Work
In this episode of The Claw, host Eric Holtzclaw talks with Aby Varma, founder of Spark Novus, about helping marketers move beyond AI experimentation and toward strategic adoption. They explore the ev...Show More
4) Fixing the Follow-Up: CRM Strategy for Complex Sales
In this episode of The Claw, Eric Holtzclaw sits down with Jason Kramer, Founder and CEO of Cultivize, to explore how a better CRM strategy can transform sales and marketing alignment. They discuss co...Show More
5) Employee Motivation 101: The Secrets Behind Effective Incentive Programs with Don Doster
What really motivates people to take action? Whether it’s improving employee health, increasing workplace safety, or driving engagement in company initiatives, incentives matter. But how do you design...Show More
6) Behind the Click: Optimizing the Customer Experience with Jon MacDonald
In this episode of The Claw, host Eric Holtzclaw, Chief Strategist at Liger, welcomes Jon MacDonald, CEO and founder of The Good. Jon shares how his unique background in computer science and visual ar...Show More
7) Mastering Global Brand Transformations with Darren Horwitz
In this episode of The Claw, Eric Holtzclaw sits down with Darren Horwitz, founder of TenTen Group, to discuss large-scale global brand transformations. Darren shares insights into how TenTen helps or...Show More
8) Crafting Brands that Resonate: A Conversation with Jim Pietrusznski
In this episode of The Claw, host Eric Holtzclaw interviews Jim Pietrusznski, CEO of Soulsight, a brand design agency specializing in consumer packaged goods and services. Jim shares insights on how h...Show More
9) Bridging the Gap: Aligning Sales and Marketing for Success with Steve Gielda
In this episode of The Claw Podcast, host Eric Holtzclaw sits down with Steve Gielda, President and Co-Founder of Ignite Selling, to explore the vital relationship between sales and marketing. They di...Show More
Bridging the Gap: Aligning Sales and Marketing for Success with Steve Gielda
31:12 | Aug 21st, 2024
10) John Miller on Why Playing It Safe in Marketing Doesn't Work
In this episode, Eric sits down with John Miller, founder of Scribewise and author of "Playing It Safe Sucks: A Manifesto for Courageous Marketing." John shares his journey from PR to founding a conte...Show More