The Business of Fashion Podcast

Can Gen-Z Beauty Brands Grow Up?

The Business of Fashion Podcast ›

23:05 | Oct 1st

Brands like Bubble, Starface and Byoma rode TikTok-native aesthetics to win Gen-Z hearts and Sephora shelf space with plush mascots, playful stickers and sensorial jelly textures. Founders close in ag...Show More



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