
Copywriters Podcast
1) The One Key Copywriting Skill You Need (But Might Not Even Know About)
Sometimes copy fails because itâs just not executed well enough. And also, copy that simply misses the mark â doesnât align with the target prospects and whatâs on their minds â wonât do well either....Show More
2) Part 2-The Art of War, Copywriting Edition
Three weeks ago, we had a very special Old Masters Series show: The Art of War, Copywriting Edition. But we only covered half the book, so that made the previous episode Part 1. Today we cover the r...Show More
3) Online Marketing Founder Ken McCarthy
In the 1980s, before Internet marketing had even really begun, our very special guest today and returning champion was working as a tech writer in the foreign exchange trading department of Bankers Tr...Show More
4) 12 Free Spots In Financial Copy Training!
$6.7 million. Thatâs how much mega financial publisher Marketwise paid out to copywriters in royalties in 2024. And now theyâre making an offer so good we had to rush todayâs special guest, top cop...Show More
5) The Art of War, Copywriters Edition
Most copywriters know the classics of our fieldâbut today weâre drawing from a master whose work predates modern advertising by more than two millennia. In this episode of Copywriters Podcast, weâre u...Show More
6) Local Business Celebrity Advertising, with John Caprani
It may have been the furthest thing from what he was thinking when our special guest today, John Caprani, ventured into copywriting. But heâs come up with a fascinating specialty thatâs worth paying a...Show More
7) Smart, Practical Ways To Use AI, With Cath Reohorn
One way that AI can save you from expending massive amounts of blood, sweat and tears is a way that a lot of people arenât using. And that involves its incredible ability to analyze, find trends, and ...Show More
8) AI Copywriting Secrets
Can you picture yourself having the guts and imagination to bring 14 of the top copywriters in the business together to share their best action steps using AI to make money and/or save time? I certai...Show More
9) EMERGENCY: SLAUGHTER OF FACEBOOK GROUPS
Yesterday, Facebook wiped out a bunch of groups without warning. And just like that, some creators lost their entire audience. Thatâs why today, weâre talking about the one platform you actually own â...Show More
10) The One Top Copywriting Skill For The Future
With the rapid spread of AI, will there even be a future for copywriters? Both new and experienced copywriters are plagued by that same question. And itâs a good question. Because there are plenty ...Show More