Things I Learned Last Night

Pepsi Jet | Pepsi’s $37 Million Bet, It Almost Backfired

Things I Learned Last Night ›

1:01:15 | Jul 15th

In the 1990s, Pepsi ran one of the wildest marketing campaigns ever. The company offered “Pepsi Points” for drinking their soda. People could collect these points and trade them for branded items like...Show More



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