Funnel Reboot Podcast
1) Keeping the Revenue Engine Running, with Karl Ortmanns
We often hear marketers talk about how vital their work is to sales. What we don't hear nearly as often is the reverse: how essential sales is to a well-functioning marketing team. If marketing create...Show More
2) Brandjitsu, with Michael Dargie
Is your Brand truly memorable? Would a person who bought from you a year ago be able to recall your name or say what they found compelling about you? The reality is that a lot of brands are instantly ...Show More
3) Just Evil Enough, with Alistair Croll
In 1985, Robert Fulgham published a book that has gone on to sell 7 million copies. That puts it in league with nonfiction books like the biographies of Princess Diana, Nelson Mandela & the Diar...Show More
4) Scar Tissue, with Danny Covey
For any professional, life often presents unexpected challenges that test our resilience and strength. The Ottawa-based marketer we'll hear from today, has had an extraordinary journey, For thos...Show More
5) Website Wealth, with Philippa Gamse
One of the best known events in the modern Olympics is the High jump. Since its dawn in 1896 all jumpers used the same technique. They would run towards the bar, then begin their vault by putting one ...Show More
6) The Path to AGI with John Thompson
Artificial General Intelligence is a term that most of us have heard, a good number of us know how its defined, and some claim to know what it will mean for the average marketer. Here’s what OpenAI’s ...Show More
7) Books for the Summer Break
Hey, Glenn here. It’s the middle of summer when I’m recording this; a time we don a pair of shades, a beach towel and a good book. Funnel Reboot usually shares talks with marketing book authors, but f...Show More
8) Optimizing Marketing with Statistics, with Ateeq Ahmad
Sometimes, to reach a solution, we must take unfamiliar paths. In the early 1940s, a brilliant mathematician named Abraham Wald left his homeland in Hungary fleeing the spectre of war. He moved to th...Show More
9) Unorthodoxy, with Gil Gildner
We as consumers do a lot of things just because the people around us are doing them. For proof, look no further than some historical examples—from the 17th-century tulip bulb craze in Holland to dooms...Show More
10) Gen AI Activation in Marketing & Sales
Most of the leading AI companies tell us how wonderful their technology will make our lives. In a recent post put out by OpenAI’s head, Sam Altman called The Gentle Singularity, he says “We will figu...Show More