SaaS Breakthrough Podcast
1) How Paperform Grows with Optimized Content For SEO and Conversion
Meet Vrinda Singh, Growth Manager at Paperform, a no-code tool that enables anyone to easily create beautiful forms, payment or product pages. She has over 7 years of experience creating full-funnel c...Show More
2) SaaS Breakthrough - Summer Break
We're taking a summer hiatus for the podcast and feeling excited to come back in the fall with new guests, new ideas, and new ways for you to execute your marketing campaigns. Until then, check out B...Show More
3) How Postal's Creative Gifting Campaigns Are Changing Customer Relationship Building
Meet Bridget Poetker, the Director of Content & Brand at Postal, an offline marketing automation platform and marketplace that personalizes, automates, and scales direct mail, events, branded company ...Show More
4) How BetterHelp's Never-Before-Heard Mental Health Insights Can Change Your Work — and Life
Meet Melissa Hummelt, licensed psychotherapist and Clinical Operations Manager at BetterHelp, the world's largest online therapy platform. In honor of Mental Health Awareness Month, this episode will...Show More
5) How Swipe Files Empowers Marketers to Shake the Status Quo of B2B SaaS Marketing
Meet Corey Haines, creator of Swipe Files and cofounder of SwipeWell. Previously, he was the Head of Growth at Baremetrics and the first marketing hire at Cordial. In this episode, you'll hear why Co...Show More
How Swipe Files Empowers Marketers to Shake the Status Quo of B2B SaaS Marketing
27:26 | May 9th, 2022
6) How SMART Technologies Grew Revenue by 40% With a Unified Commercial Engine
Meet Jenna Pipchuk, EVP & CSO of SMART Technologies, responsible for global sales, and her colleague, Jeff Lowe, EVP, CMO & CHRO, responsible for external brand strategy, marketing, communications, hu...Show More
How SMART Technologies Grew Revenue by 40% With a Unified Commercial Engine
35:55 | Apr 25th, 2022
7) How Flying Cat Marketing Increased a SaaS' Website Traffic by 387% and Gained 4x Revenue in One Year With SEO
Meet Maeva Cifuentes, founder of Flying Cat Marketing, a women-led, full-service SEO agency for B2B martech, salestech, and proptech SaaS companies in hypergrowth. In this episode, you'll hear how Fl...Show More
8) How Growth Sprints Is Challenging the Status Quo of Marketing Leadership and Management Roles
Meet Brendan Hufford, the founder of Growth Sprints, which helps SaaS companies scale from $10M to $100M ARR. Brendan is also a growth marketer at Active Campaign. In this episode, a conversation abo...Show More
9) How Digital Reach Is Fighting Toxic Productivity in Marketing Leadership
Meet Mandy Thompson, co-founder and CEO of Digital Reach Online Solutions, a full-service digital agency offering holistic solutions that focus on integrations and automations. In this episode, the e...Show More
10) How Help Scout's Online Publication Drove Awareness With a New ICP
Meet Kristen Bryant Smith, the Director of Content Marketing at Help Scout, a certified B-corps whose software helps growing businesses better support their customers. Prior to Help Scout, Kristen spe...Show More