Why Unilever Moved 50% Of Ad Budget To Micro-Influencers (And How Shopify Brands Can Copy This)

eCommerce Fastlane – A Shopify Podcast To Profitably Grow Revenue For DTC Ecommerce Store Entrepreneurs ›

51:00 | Aug 12th

Today, we're diving into one of the most powerful—yet often misunderstood—strategies for Shopify brands: micro-influencer marketing.If you're tired of celebrity endorsements that feel inauthentic and ...Show More