Wayfinding Growth Podcast
1) How Talk Triggers Shape Customer Experience - and How to Create Your Own
On today’s episode we’re talking with speaker, marketing thought leader and author Jay Baer. Dan had the chance to chat with Jay about his agency Convince and Convert, his journey to the top - which i...Show More
2) Why Did We Pivot and What is Revenue Operations?
In June of 2020, Impulse Creative launched a refreshed website and so much more. In this episode of Wayfinding Growth, Remington and Dan dig into why a refresh was needed, how a shift in focus drove i...Show More
3) Growing Weeders into Leaders with Jeff McManus
Jeff McManus “grows things.” As the Director of Landscape Services at the University of Mississippi, he grows plants. But he also grows people and ideas. Jeff is a problem-solver, understanding that d...Show More
4) How Remote Selling Impacts Customer Experience with Jackie Pfriender
On this episode, Dan interviews our own Growth Strategist Jackie Pfriender about closing major sales deals without being "in person." Can you close deals without shaking hands? Jackie's been closing d...Show More
5) Personal Experiences for Sales, Marketing, Hiring and More with MK Getler
On today’s episode we’re talking with MK Getler, a digital marketing professional with extensive experience creating content-rich, metrics-driven campaigns for small, medium and enterprise-level clien...Show More
6) How a CMS Like the HubSpot CMS Hub Can Fuel Growth
On this episode of Wayfinding Growth, Remington and Dan unpack how a content management system (CMS) can help your business grow. Specifically, they explore the new (as of April, 2020) HubSpot CMS Hub...Show More
7) Using Conversations to Create an Experience with Julie Hogan
Drift's Vice President of Customer Experience, Julie Hogan, shares lessons from her career from Make A Wish to Deloitte to Drift along with how conversational marketing affects customer experience. Li...Show More
8) Personal Customer Experience Stories from Remington and Dan
"The customer's perception is our reality." Customer experience can include a lot of elements, but it really boils down to the perception the customer has of your brand. Even if you think your brand a...Show More
9) Pivoting From B2C Travel to B2B Travel - Customer Experience at Lola
On today’s episode we’re talking with Jeanne Hopkins. We first met Jeanne when she was a VP of marketing at HubSpot. Over the years she’s moved around, landing at her current gig as CMO of Lola.com. W...Show More
10) A Woman's Experience in Marketing with Maiden Voyage
Honoring International Women's Day on March 8, 2020, Wayfinding Growth welcomes 3 of the 5 mermaids of the Maiden Voyage podcast, Jackie, Jenn and Juli (Audrey and Rachel couldn't make it) to discuss ...Show More