The Treatment Marketing Podcast
1) Episode 6 - Quality Over Quantity
9/17/17 hit most treatment providers hard.9/17 was the day last year that Google Adwords (now Google Ads) went away.But one treatment network not only survived, but thrived in the absence of Google.Th...Show More
2) Episode 5 - How to Not Go Out of Business
Continued-money-wastage on social media campaigns that don't work is a dead-horse by now, as far as this podcast is concerned.But how about call center operators taking calls from the grocery store?Or...Show More
3) Episode 4 - Why do Treatment Marketers Keep Spending Money on Social Ads That Aren't Generating Results?
If you're subscribed to this podcast, it's a fair bet you're a business owner.So, question for you: if you knew for sure something was a complete waste-of-money, would you continue to spend on it?It d...Show More
4) Episode 3 - Why Most Treatment Campaigns on Social Media Don't Work, but Some Do
In treatment circles, Facebook marketing is thought not to work.It's no wonder.Ever since Zuckerberg testified in front of congress last April, Facebook has been rolling out a series of "reforms" desi...Show More
Episode 3 - Why Most Treatment Campaigns on Social Media Don't Work, but Some Do
27:48 | Sep 9th, 2018
5) Episode 2 - Treatment Marketing State of The Union - How We Got Here and What's Next
Before we even talk about what's working to reach treatment clients ethically, we have to remember it's not the same market it was a year ago. It's not even the same field it was a month ago...In this...Show More
6) Episode 1 - The Two Biggest Mistakes in Treatment Marketing
"Marketing" is now a four-letter-word in the addiction treatment field:On one side, you've got the disreputable practices that got the attention of Google, The New York Times, Facebook, and now Congre...Show More