Vera Shafiq Podcast
1) Introducing Marketing Mindshift Academy
In this episode of the Vera Shafiq podcast, Vera discusses the importance of integrating AI into marketing strategies and introduces the Marketing Mindshift Academy. As we reach the midpoint of 2025, ...Show More
2) How to Start Agentifying Your Franchise Marketing
In this podcast episode, we're examining the concept of agentic AI and how it can be pragmatically applied to marketing within the franchise space. How can you create AI-powered marketing teams that ...Show More
3) Exploring Advanced Features of ChatGPT: From Image Generation to Deep Research
In this episode of the Vera Shafiq Podcast, Vera takes a look at the latest advancements and features of ChatGPT as of April 9, 2025, with a focus on the newly released image generation feature. Vera ...Show More
4) Exploring the Practicality of Performance-Based Agency Models in Franchising
In this episode of the Vera Shafiq podcast, Vera explores the concept of performance-based agency models within the franchising world. She discusses whether franchise brands can effectively compensate...Show More
5) Optimizing Agency Communication and Internal Marketing Alignment
In this episode of the Vera Shafiq podcast, Vera explores the key challenges faced by CMOs and marketing leaders, including agency communication, internal team alignment, and overall marketing perform...Show More
6) The Future of SEO in an AI-Driven Digital Landscape
In this episode, host Vera Shafiq discusses the evolving SEO environment influenced by AI-driven search technologies. She emphasizes that while traditional SEO practices remain relevant, there is a gr...Show More
7) How to Practically Apply Microsoft Clarity to Your Marketing Toolset
In this episode, host Vera Shafiq explores how marketing teams can enhance their strategies by using Microsoft Clarity in conjunction with Google Analytics 4 (GA4). Vera provides an in-depth look at t...Show More
8) Winning Franchise Owner Buy-In for Digital Marketing Investments
Winning Franchise Owner Buy-In for Digital Marketing Investments In this episode of the Vera Shafiq podcast, host Vera Shafiq delves into innovative strategies for garnering franchise owner enthusiasm...Show More
9) Non-Obvious Consumer Behavior Shifts for 2025 and How to Adjust Our Marketing Strategies
Non-Obvious Consumer Behavior Shifts for 2025 and How To Adjust Our Marketing Strategies In this episode of the Vera Shafiq podcast, Vera dives into three major consumer behavior shifts anticipated fo...Show More
10) Navigating AI & Data Privacy in Marketing
In this episode, host Vera Shafiq delves into the critical issue of using AI tools in marketing while safeguarding proprietary and sensitive data. Highlighting popular AI tools like Copilot, ChatGPT, ...Show More