Something Quite New Podcast
1) Paul Davies: Consumer Marketing Director at Microsoft & Makers of the Universe podcast host
Paul Davies is Consumer Marketing Director at tech giants Microsoft. A company he has been at for 13 years and counting. He is also a fellow podcaster with his Makers of the Universe show - a look at ...Show More
2) Esports (pt.2): Packaging data for brands, using Formula One knowledge and the Olympics link up
Welcome to the Something Quite New podcast from SQN, the integrated marketing and communications agency for the technology, automotive and sport sectors. Looking through the weeks sports tech news and...Show More
3) Esports (pt.1): The challenges and opportunities with ESL UK, Fnatic and Renault F1
Last week we finished up our dive into Digital Disruption in Sport and now we move onto the fascinating world of esports. On our panel we were lucky to have Heather Dower, from esports event organiser...Show More
4) Digital Disruption in Sport (pt.2) and the latest Sports Tech news
Last week we published the first part of our panel session on Digital Disruption in Sport, with expert views from Grant Dall (ALE), Bijaya Basu (Tata Communications) and Sam Seddon (IBM). This week we...Show More
5) Digital Disruption in Sport (part 1) with Tata Communications, IBM and Alcatel-Lucent Enterprise
This week we're back with the first podcast of 2020! Last year was quite ad hoc in terms of regularity but from now on you can expect a new episode every week, with some great guests lined up. To kick...Show More
6) 2020 Sponsorship Trends with ESA's Andy Westlake & an SQN 2019 wrap up
In December we held our first ever agency event to coincide with our 18th birthday. As part of that we invited some of the best in the industry to provide their insights across areas such as digital t...Show More
7) Guillaume Vergnas: Partnerships Development & Esports Manager @ Renault F1
This is part 2 from our recent trip to the Renault F1 factory in Enstone in Oxfordshire. A day that was very much about esports and their announcement about extending, and expanding, their partnership...Show More
Guillaume Vergnas: Partnerships Development & Esports Manager @ Renault F1
16:10 | Nov 28th, 2019
8) Antoine Magnan: Commercial Director, Renault Sport Racing
We spoke to Antoine Magnan during the recent Renault F1 x Team Vitality esports day at the racing team's HQ just outside Oxford. We discussed what the extension of the partnership with Team Vitality m...Show More
9) Sim Racing: more than just an esport?
Simulation racing is certainly an intriguing area in esports. Will we reach a time where the best Formula 1 esports driver can jump into a real car and compete on the circuit or, realistically, will t...Show More
10) How You Can Harness The Power Of Sponsorship
Over the last three weeks we've been running a series of mini-articles on The Power of Sponsorship. To accompany this, and each of our upcoming topics, we'll be using interviews from some of the best ...Show More