Law Firm PPC | A Weekly Law Firm Marketing Podcast
1) 026: Why Attorneys Should Be Advertising on Local Service Ads
Local Service Ads (LSA) are an awesome way for attorneys to generate high-quality leads. Local Service Ads - https://ads.google.com/local-services-ads/Contact Jason - https://lawfirmppc.com/
2) 025: Getting Comfortable With Bad Leads From Good Keywords
Bad leads come from the best keywords, it's just a part of search advertising. If you can get comfortable with this and take advantage of the high-volume keywords, then you can have a ton of succ...Show More
3) 024: Attorney Pay Per Click Ads That Work (Easy Formula For Success)
This is my three step formula for amazing Google Ads ad copy that generates new leads and more clients.Contact Jason - https://lawfirmppc.com/
4) 023: 4 Easy Ways Attorneys Can Get More Leads In Google Ads
Here are four easy things that attorneys can do in Google Ads to get more leads.Partner NetworkStrong BidWide Schedules and LocationsBroad KeywordsContact Jason - https://lawfirmppc.com/
5) 022: What Attorneys Need To Know About The Broad Match Updates In Google Ads
Broad match targeting in Google Ads has changed. These updates are huge and will have a big impact on the performance you get from broad match keywords as well as the way you should be managing broad ...Show More
022: What Attorneys Need To Know About The Broad Match Updates In Google Ads
21:53 | May 15th, 2021
6) 021: Attorney Website Mistakes That Will Ruin Your Bounce Rate
Jason talks about bounce rate, the idea of giving website visitors what they want, and avoiding the things they don't want. If you avoid these simple mistakes you can lower your bounce rate and g...Show More
7) 020: Will The Streaming Wars Destroy Television Advertising For Attorneys?
Will the streaming wars end the ability to advertise on TV? Whether or not that happens, creating content on YouTube is a tremendous opportunity for attorneys to grow their brand awareness and get mor...Show More
020: Will The Streaming Wars Destroy Television Advertising For Attorneys?
20:37 | Oct 14th, 2020
8) 019: What are you going to do about losing 40% of your search terms?
Here's how I'm handling this change in Google Ads.Say hi - https://lawfirmppc.com/
9) 018: Two Easy Website Tips For Attorneys
This week Jason walks through two easy website tips for attorneys that can increase their chances of success online. The first tip has to do with making sure all phone numbers are clickable on the mob...Show More
10) 017: The Three Types Of Keywords Presented With Example For Attorneys
There are three types of keywords in Google Ads that attorneys will encounter: red, yellow, and green. Knowing how to identify and categorize keywords and search terms in Google Ads, and then knowing ...Show More