China, WTF?! Podcast
1) #10 Withinlink CEO & Angel Investor Bessie Lee (former CEO WPP China) on Chinese Creativity & Tech
In this episode, Arnold Ma chats to Bessie Lee, formerly the CEO of WPP China and Group M, a China marketing guru in her own right, about her experience, tips and predictions of doing marketing in and...Show More
2) #9 China 2020: Trends for the new decade
China was an innovation and tech powerhouse in 2019, with many trends emerging ready for the new decade.This episode is all about what marketers looking to China should watch out for in 2020.Host Arno...Show More
3) #8 Football and Sports Marketing in China
Football has climbed its way up to second place in China’s favourite sports. With over 300 million Chinese football fans and counting, China has become a hot market for international club managers. Th...Show More
4) #7 China's super-rich and what you need to know with Sara Jane Ho
There are Chinese shoppers… and there are RICH Chinese shoppers. China now has more millionaires than the US and they are fast becoming an important target for Western brands. But how do these wealthy...Show More
5) #6 Deepdive into Douyin, TikTok's hyperdeveloped Chinese twin
Welcome back to the only podcast to ask: China, WTF?! What’s The Future?In this episode, we chat about Douyin, China’s hyper-developed TikTok twin. It is no secret that short-form video is taking over...Show More
6) #5 The Value of Targeting Overseas Chinese with Vera Wang
Welcome back to the only podcast to ask: China, WTF?! What’s The Future? Arnold Ma, founder of Chinese creative agency Qumin https://qumin.co.uk/, gets to the bottom of what tomorrow may look like, gl...Show More
7) #4 A Day on Chinese Platforms
Welcome back to the only podcast to ask: China, WTF?! What’s The Future? Arnold Ma, founder of Chinese creative agency Qumin https://qumin.co.uk/, gets to the bottom of what tomorrow may look like, gl...Show More
8) #3 Insight into Chinese Consumers, the Boosters of Global Economy
Welcome back to the only podcast to ask: China, WTF?! What’s The Future? Arnold Ma, founder of Chinese creative agency Qumin https://qumin.co.uk/ , gets to the bottom of what tomorrow may look like,...Show More
9) #2 Deepdive into WeChat with Tencent expert Matthew Brennan
Welcome back to the only podcast to ask: China, WTF?! What’s The Future? Arnold Ma, founder of Chinese creative agency Qumin https://qumin.co.uk/ , gets to the bottom of what tomorrow may look like, g...Show More
10) #1 Chinese Influencer Marketing and Live Streaming with Lauren Hallanan
Welcome to the only podcast to ask: China, WTF?! What’s The Future? Arnold Ma, founder of Chinese creative agency Qumin, gets to the bottom of what tomorrow may look like, globally, by dissecting Chin...Show More