Core of Commerce Podcast
1) How eCommerce Companies Should Use LinkedIn For Marketing
Does your eCommerce company know how to use LinkedIn for marketing effectively? Listen to Goldie Chan, the Oprah of LinkedIn and one of the top 5 leaders when it comes to LinkedIn video. Key takea...Show More
2) How Personality Testing Can Help Your eCommerce Business
When you run an eCommerce business, understanding your customers and their purchasing behaviour, through user and product research is key. Meet Jon Puleston, a multi-award winning market researcher at...Show More
3) The Link Between Good Customer Experience and Good Product Experience
Virginie Blot, PXM (Product Experience Management) Evangelist at Akeneo discusses customer experience and product experience with Guido. Key takeaways: What a PXM evangelist does The importance o...Show More
4) Migrating Your eCommerce Business From Magento 1 to Magento 2
If you run your eCommerce store on Magento 1 and you haven’t begun to migrate over to Magento 2, listen as Georgia Barry, digital strategy consultant at Vaimo, explains why you need to do it. Key ...Show More
5) Make All of Your Data Actionable With Russell McAthy
Do you struggle to get enough actionable data from Google Analytics? Then you need to listen to Russell McAthy, CEO and co-founder of Ringside Data. Key takeaways include: Why Russell set up Rings...Show More
6) Building Customer Loyalty with Nikhil Naidu
How do you build customer loyalty and reduce customer churn? By implementing a loyalty programme. Nikhil Naidu, lead of product marketing activities for Yotpo loyalty and referral software products, h...Show More
7) The Story of Spryker with CEO Boris Lokschin
If you’re a merchant, contemplating the future of eCommerce, listen to Boris Lokschin, CEO of Spryker, talk about how his open source eCommerce platform can help you now, and in the future. Key ta...Show More
8) Building Better Security for Your eCommerce Site with Talesh Seeparsan
How secure is your eCommerce site? Talesh Seeparsan has made it his life’s mission to raise our collective security maturity levels, tune in to find out what you can do to protect your site. Key ta...Show More
9) Top 10 User Experience (UX) Trends Affecting Your eCommerce Store in 2020
Want to know what the latest UX trends that you can expect to start affecting your eCommerce store into 2020 will be? Tune into this 5th episode of the season and listen to Taylor Trusty talk abou...Show More
10) Could PWA be the kiss of death for eCommerce platforms?
Imagine if visitors to your eCommerce store could interact with it as if it were an app, even using it offline. Dream no more. Welcome to Progressive Web Applications. Today’s guest, CTO of Vue Storef...Show More