
smj: school marketing journal Podcast
1) 223: The art of qualitative conversations – Interview with Jill Goodman
School Marketing Journal with Brad Entwistle and Andrew Sculthorpe In this interview episode, Brad is joined by Jill Goodman to explore how school Heads can turn conversations into powerful sources ...Show More
2) 222: Consistency vs creativity – Part 3
School Marketing Journal with Brad Entwistle and Andrew Sculthorpe In the final part of their series on consistency and creativity, Brad and Scully explore the Head’s role as the ultimate brand cust...Show More
3) 221: Innovation in School Marketing and AI – Interview with Dr Adrian Camm
School Marketing Journal with Brad Entwistle and Andrew Sculthorpe Brad is joined by Dr Adrian Camm, Principal of Westbourne Grammar School in Victoria, to explore the school’s innovation in not only...Show More
4) 220: Consistency vs creativity – Part 2
School Marketing Journal with Brad Entwistle and Andrew Sculthorpe In part two of their conversation on consistency and creativity, Brad and Scully explain why campaigns alone can't build brand tru...Show More
5) 219: WhatsApp Warriors – Interview with Phillip Heath
School Marketing Journal with Brad Entwistle and Andrew Sculthorpe In this interview episode, Brad is joined by Phillip Heath, Head of Barker College, to discuss the potential risks of parent WhatsA...Show More
6) 218: Consistency vs creativity – Part 1
School Marketing Journal with Brad Entwistle and Andrew Sculthorpe Brad and Scully explore how Heads can hold creativity and consistency in productive tension. From staffroom culture to prospectuses,...Show More
7) 217: AI avatars to augment your communication and training – Interview with Nick Jensen
School Marketing Journal with Brad Entwistle and Andrew Sculthorpe In this special interview episode, Brad is joined by Nick Jensen from ACTS Education to explore an innovation in school marketing ...Show More
8) 216: The funnel is broken
School Marketing Journal with Brad Entwistle and Andrew Sculthorpe In this episode, Brad and Scully are joined by Pauline Shuttleworth, imageseven Advancement Specialist, to ask whether the traditio...Show More
9) 215: Build your lighthouse
School Marketing Journal with Brad Entwistle and Andrew Sculthorpe In this practical follow-up to episode 213, Brad and Scully take Heads from mindset to action as they reveal how to build a true ‘li...Show More
10) 214: When your why is different – Interview with Brian Harris
School Marketing Journal with Brad Entwistle and Andrew Sculthorpe In this special interview episode, Brad sits down with Dr Brian Harris, veteran Christian educator and former Principal of Vose Semi...Show More