We Earn Media Podcast
1) Think Like a Newsroom: PR Lessons from the Sports World with Matt Swenson
In this episode, journalist and content strategist Matt Swenson shares insights from his 20 years in the industry, including how PR professionals in the sports world—and local tourism—can adopt a news...Show More
2) Dan Berthiaume of Chain Store Age Breaks Down How to Pitch Exclusive Q&As
In this episode of Digital PR Explained, Dan Berthiaume, Senior Editor of Chain Store Age, breaks down how to pitch exclusive Q&A interviews that stand out. Learn what editors are looking for, common ...Show More
3) How Cassandra Brooklyn Picks Products to Feature in Top Publications
Big news! We Earn Media is wrapping up, but the journey doesn’t end here. Join Britt Klontz on Digital PR Explained for more PR insights and strategies. Follow the new podcast on Apple Podcasts, Spoti...Show More
4) 79: Pitch a Holiday Shopping Roundup with Heather Taylor (GoBankingRates)
Today’s guest writes for a major finance publication that we see all over Qwoted and HARO, and is heavily syndicated and featured on Apple/Google News, Yahoo, MSN, AOL, and more. Today we’ll learn the...Show More
5) 78: Pitch a Captivating Story for a Local Audience with Checkey Beckford (NBC 4 NY)
Most journalists we talk to tell us they get way too many pitches. When we were told by today’s guest that she’s experiencing the opposite problem, we knew we had to investigate! Today we learn all ab...Show More
78: Pitch a Captivating Story for a Local Audience with Checkey Beckford (NBC 4 NY)
49:32 | May 14th, 2024
6) 77: Make Your Expert “Front and Center” with Brittany Sykes (Publicist)
Episode 76 | Pitch an Alcohol Brand with Amanda Schuster and Kara NewmanWe Earn Media Do you ever come across an article that features an expert and only that expert throughout the whole piece? With ...Show More
7) 76: Pitch an Alcohol Brand with Amanda Schuster and Kara Newman
Today we have a special episode. Instead of one guest, we have two! Catch a glimpse of two industry friends being candid on what it’s like to work in food and wine media. You’ll learn about what works...Show More
8) 75: Pitch A Contributed Article with Luz Corona (ADWEEK)
Ever wonder how some experts get to share their expertise through contributed articles in big, industry outlets? In this episode, we chat with a community editor whose job is to vet these kinds of pit...Show More
9) 74: Media Training 101 with Joni Sweet
Today’s episode is all about media training. Our guest is a freelance writer (a repeat guest!) who has interviewed all sorts of experts and has a LOT of great insight into how we can all do better dur...Show More
10) 73: How Publicists Can Become Indispensable with Tamara Sykes
Although the media industry is constantly in flux, we have seen some significant changes over the past year that don’t inspire confidence in the current stability of things. In light of news regarding...Show More