IEDA Podcast
1) E63: Dave Gordon: The IEDA "What's Up" Round-Up
In this last edition of 2025, we're unpacking two of the association's most important initiatives: (1) the Foundation's scholarships for deserving technician students and (2) some exciting changes and...Show More
2) Mitch Helman: Fall Auction Trends
Mitch Helman, Sales Manager at Sandhills' AuctionTime, joins the program to talk about heavy construction equipment values, inventories, and other trends he's observing this fall. To kick things off,...Show More
3) Sarah Martin: Seize Opportunities with New Project Data
Sarah Martin from Dodge Construction Network returns this month to share the latest activity trends and her outlook for 2026 and 2027. As associate director of forecasting at Dodge, she brings insight...Show More
4) Cody Bork: No Matter What, Scholarships Matter
In this episode, we’re talking with Cody Bork, instructor at Western Technical College’s heavy diesel program. His new fall students are wired for fixing equipment, and he’s in awe of their technical ...Show More
5) Frank Hurtte: Hire Slow, Fire Fast
Although our title may not sound like it, this month we’re talking about helping new and younger sales talent succeed in your dealership so that your dealership reaps success from their work. Our gues...Show More
6) Jarrett Harris: It’s Never As Bad (or as Good) As You Might Think
Jarrett Harris, director of research at IronAdvisors Insights, returns to the podcast to talk about the latest construction equipment industry activities and trends. How is the industry behaving so fa...Show More
7) Nick T. Mavrick: Pick Your Customers Before They Pick You
What if your dealership’s existing systems held the key to 5x sales efficiency—and you didn’t even know it? In this episode, Kim Phelan sits down with Nick Mavrick, a seasoned industry insider and fou...Show More
8) Gay Gordon-Byrne: Right to Repair Pulse Check
With many mic-drop moments and a no-nonsense approach to the right to repair (R2R) movement, Gay Gordon-Byrne returns to the podcast for an update about state and federal legislative activity. Tune i...Show More
9) Troy Ottmer: Does Your Business Need a Check-Up?
When we don’t feel well, we can take our temperature or go for a checkup. When our car is not performing right, we can check different gauges and look at various fluids and things. But is it possible ...Show More
10) Stephanie Smith: Wildly Effective Ways to Ignite More Sales
Your customer is on a journey – are you helping or hindering their progress toward a sale with you? In this month’s episode, our guest tells you how to attract more equipment shoppers to your business...Show More