It's Always Day One Podcast
1) Should you be making Amazon PPC manager hiring decisions?
We reject more candidates every week than most brands/agencies will reject in a year of hiring for this role.It's safe to assume that if someone does just 2 things every day - 1)Â manage 8-figure ad ac...Show More
2) How Do You Track Keyword Ranking and Why
How Will Sponsored TV Impact Amazon Advertising Chapters 00:00 The Rise of Sponsored TV in Advertising 02:57 Understanding the Target Audience for Sponsored TV 04:29 Evaluating Performance and ROI o...Show More
3) Frequent Mistakes We Uncover in Advertising Audits (Dec 11, 2024)
This podcast highlights the key pitfalls brands face in Amazon Advertising and how to address them for better performance and ROI. It emphasizes the importance of defensive strategies, well-structured...Show More
4) Effective Steps to reduce Wasted Ad spend (8 Nov, 2024)
In this conversation, Himanshu Verma and Prem Gupta delve into the concept of wasted spend in marketing, emphasizing the importance of defining goals and metrics for success.They discuss how keyword r...Show More
5) Mastering Video Ads: Split Testing, Engagement, and ROI (Oct 18, 2024)
In this episode, we discuss the significance of video ads on Amazon, emphasizing their ability to enhance engagement and improve returns on ad spend.We also explore various strategies for creating eff...Show More
6) Amazon Week 41 - 2024
In this episode of Amazon Week, we dive into the latest Amazon developments that every seller needs to know. We start with a case study showing how data-driven ad strategies turned stagnant 5% growth ...Show More
7) Mastering Budget Optimization in PPC (26 Sep, 2024)
In this episode, Himanshu and Prem discuss the intricacies of budget optimization in PPC advertising, delving into the importance of strategic budget allocation, the significance of ad type level budg...Show More
8) Amazon Week 39 - 2024
In this week’s episode of Amazon Week, we explore the latest innovations that are set to change the game for Amazon sellers in 2024. From Amazon’s introduction of AI assistant Amelia for independent s...Show More
9) Amazon Advertising Strategies: Campaign Structures
In this episode, we dive deep into one of the most critical aspects of Amazon Advertising—campaign structure. George breaks down why having a clear, organized ad structure is essential for scaling you...Show More
10) Amazon Week 38 - 2024
In this episode, we dive into the most important updates you need to know to stay ahead. From Amazon's image overhaul in search results to the new ASIN Search feature in Business Reports, we break dow...Show More