The 2 Best Sounds Profitable Podcast Episodes
1) Unpacking The Challenges of Geotargeting w/ Jason Hanson
In the world of advertising and marketing, geotargeting is an incredibly important tool. But where is geotargeting going? What’s the next stage of this tool?Key Links: Jason Hanson of Wrapify Articl...Show More
2) The Wild West of Podcasting and the Apple Watch, w/ Dave Zohrob
Was the Apple Watch double dipping numbers on podcast downloads? Did the IAB do anything to fix it? Does the fix actually help?Key Links: Dave Zohrob of Chartable Article: https://soundsprofitable.c...Show More
3) IAB Upgrades Podcast Outlook, Pods Promoting Movies, & More
Today in the business of podcasting: tariffs are causing brands to back away from the US (something podcasting could leverage), a defense of journalism in podcasting, how press-shy stars are finding t...Show More
4) Canada's Growing Podcast Scene, Reframing Short-Form Clips, & More
This week in the business of podcasting: podcasting is maturing and changing landscape, Canada's growing podcast audience (including new Canadians), how short-form clips might be cannibalizing podcast...Show More
5) Podcasting is Maturing, Canada's Audience Growth, & More
Today in the business of podcasting: podcasting's maturation and what comes next, Canadian podcast listening continues to grow, and Heavyweights is back with a new season from Pushkin.Find links to ev...Show More
6) YouTube Introduces DAI (Kinda), Ten Years of UK Podcast Growth, & More
Today in the business of podcasting: YouTube is soon to demo their own version of DAI, the top 10% of Americans are doing almost half the spending, and the untapped potential of serial shortform drama...Show More
7) Short-Form Podcast Cannibalization, Kenya's Podcasting Scene, & More
Today in the business of podcasting: Amazon's DSP signs with SiriusXM for audio, explaining the SlopAds fraud scheme, and industry execs discuss the communication needs of premium content.Find links t...Show More
8) Short-Form Podcast Cannibalization, Kenya's Podcasting Scene, & More
Today in the business of podcasting: social media clips pose potential cannibalization issue, Morrissey on saving the open web, podcasting exempt from UK "less healthy foods" advertising restrictions,...Show More
9) Podcasting Mourns Todd Cochrane, Creators Leverage CTV, & More
This week in the business of podcasting: the industry mourns Todd Cochrane, what's happening at IAB Podcast Upfront, what Amazon's Wondery downscaling means for creative value, and how creatives are u...Show More
10) Remembering Todd Cochrane, Bridging Creatives and Execs, & More
Today in the business of pdocasting: remembering Todd Cochrane, what creatives don't get about executives, Google's court filing suggests open web is in "rapid decline", what Amazon's turn away from n...Show More