The 2 Best Sounds Profitable Podcast Episodes
1) Unpacking The Challenges of Geotargeting w/ Jason Hanson
In the world of advertising and marketing, geotargeting is an incredibly important tool. But where is geotargeting going? What’s the next stage of this tool?Key Links: Jason Hanson of Wrapify Articl...Show More
2) The Wild West of Podcasting and the Apple Watch, w/ Dave Zohrob
Was the Apple Watch double dipping numbers on podcast downloads? Did the IAB do anything to fix it? Does the fix actually help?Key Links: Dave Zohrob of Chartable Article: https://soundsprofitable.c...Show More
3) Podcasting's Creator Churn Problem, Netflix is Making Deals, & More
Today in the business of podcasting: podcasting's creator churn problem (and how to fix it), Oxford Road has had a couple studies this week, Netflix has been making deals, and Signal Hill Insights loo...Show More
4) Audio's UK ROI Moment, Netflix Licenses Barstool Sports Pods, & More
Today in the business of podcasting: Netflix signs several Barstool Sports video podcasts, graphs showing why YouTube is at the top of the media watch-time pile, and a look back at audio data for the ...Show More
5) The Inventory and The Scale
Podcasting has a creator churn problem that needs fixing. Written and narrated by Tom WebsterEdited by Bryan Barletta and Gavin GaddisAudio editing by Gavin GaddisFind the full article here on Sounds ...Show More
6) The Year's Top Podcasting Data Trends, Audio Joins UK Creative Council, & More
Today in the business of podcasting: three big trends in podcasting data from this year, YouTube targets TV advertisers, Oxford Road and Podscribe find YouTube podcasts can be up to 25% worse at conve...Show More
The Year's Top Podcasting Data Trends, Audio Joins UK Creative Council, & More
05:39 | Dec 17th, 2025
7) Indie Agencies on Audio, Podcasting's Liquid Content Era, & More
Today in the business of podcasting: 2026 ad spend expectations, indies growing as a power in audio spend, and podcasting's new liquid content phase.Find links to every article covered by heading to t...Show More
8) "OG" Podcasts Dominate Ad Performance, iHeart 🔜 Netflix, & More
Today in the business of podcasting: Oxford Road has a new ORBIT report about "OG" podcasts, new details surface about a reported upcoming iHeartPodcasts and Netflix deal, and why companies want "Stor...Show More
9) Podcasting's Creator Gap, Spotify Wrapped for Advertisers, & More
Today in the business of podcasting: findings from The Creators 2025, why Blue Wire Podcasts has focused athletes, Chartable has finally shut down, and Spotify Wrapped for Advertisers is here.Find lin...Show More
10) TikTok Launches Video Podcast, Digital Audio's Brand Lift in Ireland, & More
Today in the business of podcasting: coverage of The Creators 2025, TikTok launches a video podcast tonight, and AudioXi looks at digital audio ad performance in a recent campaign. Find links to every...Show More
TikTok Launches Video Podcast, Digital Audio's Brand Lift in Ireland, & More
03:53 | Dec 11th, 2025