Business Tao with George Kao Podcast
1) (Action required) You are subscribed to the wrong feed...
I've moved my podcast from Captivate over to Substack :)Find me here instead:https://georgekao.substack.comIf you need a Podcast RSS feed URL, here it is:https://api.substack.com/feed/podcast/1993210....Show More
2) Respecting your audience's free will / sovereignty -- Light side vs Dark side in your marketing...
Much of the marketing that's taught by online influencers is aligned with the dark side: fixation on outcome and control of one's audience...Comment here:https://youtu.be/dfkVxnBONJ0
3) How often should you post content?
I hope this episode answers the question once and for all :)Comment here:https://youtu.be/Znr2kR2LvsA
4) Aim not for fame, but for deeper service, and greater truth of expression...
There's an unspoken assumption in marketing:More followers/fans lead to more clients, more fulfillment, more freedom.This is like saying more money equals more happiness.These are seductive ideas. The...Show More
Aim not for fame, but for deeper service, and greater truth of expression...
22:12 | Sep 25th, 2023
5) Don't niche yourself. DO niche your offers.
A lot of us heart-based solopreneurs rebel against the advice that we have to find and commit to a niche. Maybe we consider ourself to be a multipotentialite, integrating various modalities and fields...Show More
6) Have grand ambitions, but hold lightly to the timeline. Dedicate to your daily plan and practices.
Your ambitions can be as grand as you want them to be. What inspires you? Dream it! Yet, when it comes to the timeline of when those dreams are met -- hold to them loosely. Be unattached to the result...Show More
7) My New Course -- "Interview Mastery" -- Clarify Your Message and Expand Your Reach with Soulful Conversations
See course details and enroll here:https://www.georgekao.com/interview I’ve been interviewed on more than 100 creator channels, podcasts, and summits.I’ve also played the other role – I’ve interviewed...Show More
8) "Light Marketing" -- activating the light side of the forceđź’ˇ in your business / lightside marketing
The force is strong within you... become aware of the potential within yourself of both -- light marketing and dark marketing...Comment here:https://youtu.be/SLvx3z8h12Y
9) Be more sensitive to what values you're being influenced into...
Observe the business experts you follow: notice the core message of their emails, social media, and websites… Are they trying to tempt you with big incomes and large followings? "Make 7 figures!” "G...Show More
10) How I recover from entrepreneurial setbacks (BREATHE) -- short version
Comment on this episode:https://youtu.be/nWlgY3U_ZVM