Customer-Led Groove Podcast
1) Integrating Diversity into your Marketing Programs
Pascale Royal discusses how companies can integrate diversity into their marketing programs.   The post Integrating Diversity into your Marketing Programs first appeared on CLG Campus.
2) What to do before you launch a Community
This podcast is with Jenny Weigle, community strategic consultant, experience architect and all around community guru.   The post What to do before you launch a Community first appeared on CLG Ca...Show More
3) Key Pillars for Starting a Customer Marketing Function
This podcast is with Katlin Hess, Director of Customer Marketing at G2. Kaitlin also teaches on the CLG Campus. Check out her course: Leveraging Reviews… The post Key Pillars for Starting a Cust...Show More
4) Starting and Scaling Customer Marketing Programs
This podcast is with Liz Oseguera, who heads up Global Customer Marketing at Airtable. The post Starting and Scaling Customer Marketing Programs first appeared on CLG Campus.
5) Building Customer Advocacy Programs with your Internal Teams
This podcasts is with Nathalie Bar, head of Head of Customer Advocacy and Global Campaigns at Temenos The post Building Customer Advocacy Programs with your Internal Teams first appeared on CLG Campus...Show More
6) How to build a customer advisory board
This podcast is with Kim Rehnstedt of Hootsuite The post How to build a customer advisory board first appeared on CLG Campus.
7) Applying Demand Gen Principles to Customer Marketing
This podcast is with Anastasia Pavlova. The post Applying Demand Gen Principles to Customer Marketing first appeared on CLG Campus.
8) How Salesforce Approaches Customer Marketing
Hrishi Kulkarni spent several years working with others to build out Salesforce’s Customer Marketing prorams. The post How Salesforce Approaches Customer Marketing first appeared on CLG Campus.
9) Being Customer focused and the Inbound Marketing Methodology
Dan Tyre, who has been with HubSpot since the beginning and is the author of the book, Inbound Organization: How to Build and Strengthen Your… The post Being Customer focused and the Inbound Mar...Show More
10) 9 key steps for great customer interviews
Jim Lein is a great story teller and has some great insights on doing a great customer interview. The post 9 key steps for great customer interviews first appeared on CLG Campus.