The Efficient Spend Podcast
1) Why Startups Struggle With Marketing Data (and How to Fix It) | Barbara Galiza
SUBSCRIBE TO LEARN FROM PAID MARKETING EXPERTS ๐ The Efficient Spend Podcast helps start-ups turn media spend into revenue. Learn how the world's top marketers manage their media mix to drive growth...Show More
2) AI Visitor Scoring for a Future without Cookies | Constantine Yurevich of SegmentStream
SUBSCRIBE TO LEARN FROM PAID MARKETING EXPERTS ๐ The Efficient Spend Podcast helps start-ups turn media spend into revenue. Learn how the world's top marketers manage their media mix to drive growth...Show More
3) The Power of Social Selling for B2B Growth | Laura Erdem
SUBSCRIBE TO LEARN FROM PAID MARKETING EXPERTS ๐ The Efficient Spend Podcast helps start-ups turn media spend into revenue. Learn how the world's top marketers manage their media mix to drive growth...Show More
4) Media Mix Modeling for Ecommerce and Amazon Brands | Michael True of Prescient AI
SUBSCRIBE TO LEARN FROM PAID MARKETING EXPERTS ๐ The Efficient Spend Podcast helps start-ups turn media spend into revenue. Learn how the world's top marketers manage their media mix to drive growth...Show More
5) Incrementality & App Programmatic - Remerge Deep Dive | Pan Katsukis
SUBSCRIBE TO LEARN FROM PAID MARKETING EXPERTS ๐ The Efficient Spend Podcast helps start-ups turn media spend into revenue. Learn how the world's top marketers manage their media mix to drive growth...Show More
6) The Paramark Playbook: Scaling Success with Marketing Science | Pranav Piyush
SUBSCRIBE TO LEARN FROM PAID MARKETING EXPERTS ๐ The Efficient Spend Podcast helps start-ups turn media spend into revenue. Learn how the world's top marketers are managing their media mix to drive ...Show More
The Paramark Playbook: Scaling Success with Marketing Science | Pranav Piyush
36:59 | Dec 10th, 2024
7) From Micro Celebrities to The Terminator: Leveraging Influencers for Maximum Impact | Sean Bacastow
SUBSCRIBE TO LEARN FROM PAID MARKETING EXPERTS ๐ The Efficient Spend Podcast helps start-ups turn media spend into revenue. Learn how the world's top marketers are managing their media mix to drive ...Show More
8) Why You're Measuring Ad Spend Wrongโand How to Fix It! | Gabriele Franco
SUBSCRIBE TO LEARN FROM PAID MARKETING EXPERTS ๐ ย The Efficient Spend Podcast helps start-ups turn media spend into revenue. Learn how the world's top marketers are managing their media mix to driv...Show More
Why You're Measuring Ad Spend Wrongโand How to Fix It! | Gabriele Franco
36:43 | Nov 12th, 2024
9) PPC Lessons From Enterprise Brands to SMBs | Sean Grabowski
SUBSCRIBE TO LEARN FROM PAID MARKETING EXPERTS ๐ ย The Efficient Spend Podcast helps start-ups turn media spend into revenue. Learn how the world's top marketers are managing their media mix to driv...Show More
10) How to Find Incremental Customers in Hard-to-Measure Channels | Simon Mills
SUBSCRIBE TO LEARN FROM PAID MARKETING EXPERTS ๐ ย The Efficient Spend Podcast helps start-ups turn media spend into revenue. Learn how the world's top marketers are managing their media mix to driv...Show More
How to Find Incremental Customers in Hard-to-Measure Channels | Simon Mills
42:59 | Oct 15th, 2024