The Business of Marketing Podcast
1) Salomé Imedashvili, Director of GSI and Strategic Partnerships at Salesforce
Salomé Imedashvili, Director of GSI and Strategic Partnerships at Salesforce, shares her career journey and insights on the evolving role of partner marketing. From aligning sales, alliances, and mark...Show More
2) Gordon Glenister—Author, Speaker, Podcast Host, and Founder of Membership World and Employfluence
Gordon Glenister on Influence, Authenticity, and the Future of Brand AdvocacyIn this episode of the Business of Marketing, John Horsley speaks with Gordon Glenister—author, speaker, podcast host, and ...Show More
3) Paul Wright, Head of EMEA at Uber Advertising
Paul Wright, Head of EMEA at Uber Advertising, joins Justin Cooke, Chairman of Path7, for a deep dive into the fast-growing world of Uber Ads. In this episode, Paul shares how Uber Advertising scal...Show More
4) Ben Putley, CEO and Co-Founder, Alkimi
Ben Putley, CEO and Co-Founder of Alkimi, shares how his team is tackling programmatic advertising’s biggest flaws, high fees and low transparency with a blockchain-powered ad exchange. We explore why...Show More
5) Elizabeth Kiehner, Chief Growth Officer, Nortal
Join Elizabeth Kiehner, Chief Growth Officer at Nortal, as she explores the intersection of transformation, trust, and technology. From modernising governments to reshaping critical infrastructure, sh...Show More
6) Clare Turner, Chief Commercial Officer at Pearl & Dean
Clare Turner, Chief Commercial Officer at Pearl & Dean, shares her journey through three decades in cinema, the enduring power of the big screen, and how brands can create deeper connections through i...Show More
7) Owen Griffiths, Commercial Revenue Director, The Sun
Join Owen Griffiths, Commercial Revenue Director at The Sun, as he shares how one of Britain’s most iconic media brands is evolving across platforms, from print to programmatic, partnerships to origin...Show More
8) Joseph Worswick, VP EMEA and Global Head of Sustainability, OpenX
In this episode, we speak with Joseph Worswick, VP EMEA and Global Head of Sustainability at OpenX – a leading programmatic platform driving progress on transparency, premium inventory...Show More
9) Justin Reid, Senior Director of Global Partnerships Solutions, TripAdvisor
In this episode, we’re joined by Justin Reid, Senior Director of Global Partnerships Solutions at TripAdvisor, the world’s largest travel guidance platform. Justin shares how TripAdvisor ...Show More
10) Lina Tonk, Chief Marketing Officer, Recurly
In this episode, we’re joined by Lina Tonk, Chief Marketing Officer at Recurly, the leading subscription management platform helping brands unlock recurring revenue at scale. Lina shares ...Show More