The Sold Out Run Podcast: Theatre Marketing / Promotions Podcast
1) SOR 73: Janice Hibbard Discovers What Works To Market Her Show From the Ground Up
If you ever feel like arts marketing is something that only an expert can tackle, this episode is for you. I’ll be the first to admit there are very smart people who have a thorough understanding of h...Show More
SOR 73: Janice Hibbard Discovers What Works To Market Her Show From the Ground Up
51:59 | Sep 16th, 2015
2) SOR 72: Promoting In a Fringe Festival As an Out-Of-Towner
The Indy Fringe Festival starts up this week. There are a lot of shows that I’ve been hearing about for weeks now, and some of them really have me chomping at the bit to see them. The kicker here for ...Show More
3) SOR 71: Shara Ashley Zeiger Shares the Secrets to Selling Out Her Extended Off-Broadway Run
It feels very appropriate to have Shara Ashley Zeiger as my guest on the Sold Out Run podcast because in this episode we talk about her recent… sold out run. In fact it was an extended run that sold o...Show More
4) SOR 70: How Ken Davenport Tests and Why This Broadway Producer Is Jealous of Regional Theatres
A few weeks ago, I got a notice through Twitter that someone mentioned me in a tweet. That’s not at all unusual, that happens fairly regularly. But what was unusual was that I was mentioned by Ken Dav...Show More
5) SOR 69: Why William Rader Got Into the Online Ticket Space and What You Can Get Out Of It
You’re probably already familiar with some of the major players in the online ticket space. Vendini. Brown Paper Tickets. My guest today is William Rader, and none of the available ticket services wer...Show More
6) SOR 68: Thom Britton Talks About Failing To Plan For Success
Thom Britton reached out to me recently to talk about a problem that is usually overlooked here at Sold Out Run. Almost everything I create here is about growing your audience larger and larger. The a...Show More
7) SOR 67: Arts Journalists Tell You How To Send Them Press Releases
A few weeks back I wrote a post on the blog about exactly when I send press releases to media outlets, and what I say when I’m reaching out to them. Almost immediately after I hit publish on that post...Show More
8) SOR 66: Krista Layfield Manages a Theatre That Exists Exclusively Inside a Parent Organization
I had the pleasure a little over a year ago of appearing in a show at the Lilly Theatre here in Indianapolis, which is a theatre that is contained within The Children’s Museum – a very large, well-res...Show More
9) SOR 65: What Show Sponsors Get and How Much Money That’s Worth
This episode I want to talk about a question that was sent in by a listener. (Thanks, Jaco!) He asks about what to offer… he calls them investors, I use the word sponsors a lot… but these people that ...Show More
10) SOR 64: Excerpts From the Big List of Theatre Marketing Tactics
If you’re new to Sold Out Run, I make a marketing calendar available to download for free on the website. It’s a spreadsheet that lets you plan out when all the marketing activity for a show needs to ...Show More