Novel Marketing Podcast
1) The Author’s Guide to AI with Joanna Penn
Most authors either avoid AI or use it badly. Let’s fix that. Authors who learn to use AI find that they have more time to write better books. In this week’s episode, Joanna Penn and I break down wher...Show More
2) When to Ignore Your Editor
Every author needs editorial feedback. But not all feedback is good. If you accept every edit, you risk losing your voice and writing something bland. If you ignore all edits, you risk writing somethi...Show More
3) Announcing the 2026 Novel Marketing Conference
Most writing conferences teach you how to write a better book or how to pursue a literary agent. But what if you have already written a great book and you need help selling it? Is there a conference f...Show More
4) How to Get Started with Author School Visits and Make Your Book Playground Famous
If you write picture books, chapter books, or middle-grade fiction, you know the challenge: kids read your books, but adults buy them. So how can you let young readers know about your books? Where can...Show More
5) Zeitgeist, Dystopian Fatigue, and the Rise of Ruthless & Noble Heroes
What’s up with ruthless heroes and romantasy? And what if the real reason your book isn’t selling has nothing to do with your writing and everything to do with the zeitgeist? In this week’s Novel Mark...Show More
6) How to sell 1,000 books a month
Ever wonder how some authors consistently sell a thousand books a month? What marketing tactics are they using? How can I get those results too? In the latest episode of the Novel Marketing Podcast, I...Show More
7) How to Work With a PR Firm to Promote Your Book
Publicity has always been important for authors. Mark Twain promoted his books by writing letters to the paper, and even Agatha Christie, who was known for being very private, still did interviews wit...Show More
8) What does ChatGPT Actually Know About Your Book?
You’ve optimized your book for AI, updated your website, polished your metadata, maybe even watched our AI Optimization for Authors episode. But how do you know if any of it is working? In this week...Show More
9) How to Create Sales Optimized Book Pages for Your Author Website
Well, this is embarrassing. After 12 years of teaching authors how to build better websites, I realized I’ve never covered the most important page on your site: your book page. Your book’s webpage isn...Show More
10) Is Your Traditional Publisher Going Bankrupt? 8 Warning Signs to Look Out For
The publishing industry is facing significant challenges. We just went through a major zeitgeist shift, and reader preferences radically changed. AI also showed up in a big way, so it should be no sur...Show More