This Old Marketing Podcast
1) PNR 190: Could Digital Advertising Be Ready to Pop?
In this episode of This Old Marketing, Joe and Robert discuss the state of digital advertising based on multiple reactions from the Cannes Advertising Awards in France. In other news, yet another arti...Show More
2) Cracker Barrel, Uranus and CEX: Marketing News this Week (495)
This week on the podcast, Joe and Robert break down the big takeaways from Content Entrepreneur Expo (CEX): The future of human content vs. AI content and why this tension may define the next decade...Show More
3) The Golden Age of Content Marketing (494)
Are we entering a new golden age of content marketing? In this week’s This Old Marketing, Joe Pulizzi and Robert Rose dig into why the industry feels more alive than ever and what this resurgence mean...Show More
4) Have the Search Wars Started Over Again? (493)
Big news in the tech and marketing world this week. AI search leader Perplexity stunned the industry with a $34 billion offer to buy Google Chrome. Is this just a headline-grabbing PR stunt… or could ...Show More
5) The Future of Influencer Marketing Is NOT What You Think (492)
The boys are back (and better than ever) with a brand-new episode on what influencer marketing will look like soon (including AI). In this episode, they break down the new deal between ESPN and the NF...Show More
6) How to Future-Proof Your Brain, Body, and Business [Special Episode] (491)
This is the last special solo episode for a while. Thankfully, Robert and Joe will be back next week to make nonsense about marketing and content news. But today’s episode is something a little differ...Show More
7) The Mullet Content Strategy [Special Episode] (490)
In this solo episode of This Old Marketing, Robert dives headfirst into the uncomfortable - and increasingly urgent - tension at the heart of modern content strategy: Can we still create truly human c...Show More
8) The Marketing Profession Is In Danger. Here's One Solution [Special Episode] (489)
Get ready for this special episode that you needed to hear years ago. Let me say this plainly: Working for someone else is the riskiest thing you can do right now. For decades, we believed that a "goo...Show More
9) OpenAI Needs a Nap and So Do You [Special Episode] (488)
This week Robert flies solo (Joe’s busy revolutionizing dairy on the blockchain) to ask a question: What if slower is the new smarter? After riffing on OpenAI’s burnout‑induced shutdown, he unveils a...Show More
10) Critical: Your Marketing Job Plan B [Special Episode] (487)
After a quick cover of the Cloudflare news where it will be possible to select and make money from AI companies crawling your site, Joe and Robert dive into marketing plan B. Specifically - The New N...Show More