Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs Podcast
1) Stop Competing on Features: Reimagine Your Entire Product Category Instead
Dr. Julie Chung shares how T3 reimagined hair tools as beauty products, not appliances. Learn how to create a luxury category by changing placement, design, messaging, and retail strategy.
2) Inside Ergatta’s Game-Driven Model and Two-Year Profit Streak
How Tom Aulet built Ergatta into a profitable fitness brand with $35M raised, gamified workouts, and lean, cost-effective growth.
3) The Unlikely Path That Built Our 7-Figure Coffee Brand
Canyon Coffee grew into a seven-figure brand by selling outside traditional coffee channels. This is how a design-first retail strategy shaped a more sustainable business.
4) How This Footwear Founder Turned 5 Years of R&D Into 300% Growth
How Scarlett Chase grew 300% by reinventing footwear with expert design, bold focus, and a product that keeps 50% of customers coming back.
5) Build a 7-Figure Business by Providing Your Most Priceless Product for Free
Revenge Of became the go-to nerd bodega by hosting free events and waiving pinball fees. Learn the strategy that drives organic sales without discounts.
Build a 7-Figure Business by Providing Your Most Priceless Product for Free
34:09 | Dec 23rd, 2025
6) The Strategy Behind Elix’s First $1 Million and 90% Reorder Rate
Founder Lulu Ge turned personal pain into purpose with Elix, an herbal wellness brand rooted in Chinese medicine with 90% repeat customers.
7) How to Make Retailers Chase Your Brand
SALT & STONE built such a strong digital presence that Sephorara reached out first, with no pitching required. Learn how to build demand retailers can’t ignore.
8) From Kitchen Side Hustle to Sephora: How Harlem Candle Co. Hit Millions Without Investors
Harlem Candle Company founder Teri Johnson started pouring candles in her Harlem kitchen with no budget and no team—just a clear sense of purpose. That focus helped her turn handmade gifts into a nati...Show More
9) How Purpose and Strategy Powered Actively Black’s Rise to $2 Million in 12 Months
Actively Black didn’t start with a product—it started with a community. By building a 23,000-person audience before launch, founder Lanny Smith turned purpose-driven storytelling into a $55,000 first ...Show More
10) From Farmers Markets to 5,000 Stores: How Taza Chocolate Stayed True and Grew
Taza Chocolate didn’t follow trends—it built a lasting brand by doubling down on its differences. Founders Alex Whitmore and Kathleen Fulton share how staying true to their product, owning their manuf...Show More
From Farmers Markets to 5,000 Stores: How Taza Chocolate Stayed True and Grew
36:28 | Dec 4th, 2025