The B2B Revenue Executive Experience Podcast
1) Why 98% of SaaS Price Changes Succeed: Pace Pricing’s Counterintuitive Growth Strategy with Bill Wilson, Founder and CEO of Pace Pricing
While companies are fighting for market share and struggling with efficient growth, most of them overlook one of their most powerful levers: pricing strategy. While companies obsess over product featu...Show More
2) The Disciplined Seller: Mastering B2B Sales Fundamentals
What Is a Disciplined Seller? A disciplined seller is a B2B sales professional who achieves consistent results through systematic execution of sales fundamentals rather than relying on charisma or lu...Show More
3) The CMO’s Guide to Making B2B Social Media Actually Work with Miruna Dragomir, CMO at Planable
In this episode of The B2B Revenue Executive Experience, host Cory Cotten-Potter welcomes Miruna Dragomir, Chief Marketing Officer at Planable. Together, they share insights on how B2B social media ha...Show More
4) The Future of B2B Sales: Why AI Is Replacing SDRs with Kraig Swensrud, Founder & CEO of Qualified
In this episode of The B2B Revenue Executive Experience, host Cory Cotten-Potter welcomes Kraig Swensrud, Founder and CEO of Qualified.com. Together, they share insights on the transformative impact o...Show More
5) Why Top Salespeople Stop Selling (And Start Solving Problems Instead)
In this episode of The B2B Revenue Executive Experience, host Cory Cotten-Potter welcomes Candice October, PJ Nisbet, Nalliby Haddad Cela, and Yuichi Abe, Managing Partners at ValueSelling Associates....Show More
6) The Art of Sales Forecasting: How to Predict Revenue to the Dollar Using Value-Based Methods
In this episode of The B2B Revenue Executive Experience, host Cory welcomes two powerhouse guests: Roland Griesmayer, Head of Revenue at GHD Digital, and Tony Cascio, Managing Partner at ValueSelling ...Show More
7) AI Transformed Our SDR Team: 35% Close Rates & $1M ARR per AE with Rob Auld, CRO at Readymode
In this episode of The B2B Revenue Executive Experience, host Cory Cotten-Potter speaks with Rob Auld, CRO at Readymode, to share how Readymode transformed their sales approach by reimagining the trad...Show More
8) The Marketing Revolution in Manufacturing: Insights from Jenelle McGrath, Market Veep
In this episode of The B2B Revenue Executive Experience, host Cory Cotten-Potter speaks with Jennelle McGrath, Founder and CEO of Market Veep, to share insights about transforming sales and marketing ...Show More
9) Turn PR Into Your Secret Weapon for Market Dominance with Karla Jo Helms
In this episode of The B2B Revenue Executive Experience, host Cory Cotten-Potter speaks with Karla Jo Helms, Anti-PR Chief Strategist of JOTO PR Disruptors, to share her innovative approach to PR that...Show More
10) Original Research Is the New SEO Superpower with Becky Lawlor
In this episode of The B2B Revenue Executive Experience, host Cory Cotten-Potter speaks with Becky Lawlor, Founder and Chief Research & Content Officer of Redpoint, to share proven strategies for crea...Show More