The Brainy Business | Understanding the Psychology of Why People Buy | Behavioral Economics Podcast
1) 545. Epic Disruptions: Uncovering the Innovations That Shaped Our World
In this episode of The Brainy Business podcast, Melina Palmer welcomes Scott Anthony, author of Epic Disruptions: 11 Innovations that Shaped Our Modern World. Together, they explore the fascinating co...Show More
2) 544. Transforming Environmental Compliance Using Behavioral Economics
In this episode of The Brainy Business podcast, Melina Palmer welcomes Karina Montez and Mario Drago from BE UEFA in Peru, who are making waves in environmental compliance through innovative behaviora...Show More
3) 543. The Winner's Curse
In this episode of The Brainy Business podcast, Melina Palmer has the incredible honor of speaking with Dr. Richard Thaler and Dr. Alex Imas, co-authors of the newly reimagined edition of The Winner's...Show More
4) 542. Defaults Decoded: The Subtle Nudges Shaping Consumer Choices
In this episode of The Brainy Business podcast, Melina Palmer revisits the powerful concept of defaults and how they can significantly influence decision-making. This refreshed episode explores the ps...Show More
5) 541. The Power of Employee Well-Being
In this episode of The Brainy Business podcast, Melina Palmer welcomes Mark C. Crowley, author of The Power of Employee Well Being. This enlightening conversation explores the critical shift from trad...Show More
6) 540. The Art of Experimentation to Gain Consumer Insights
In this episode of The Brainy Business podcast, Melina Palmer welcomes Dr. Henry Stott, co-founder of Dectech, to discuss the nuances of business experimentation and how to better predict customer beh...Show More
7) Beyond Fast: The Power of Belief and Leadership in Coaching
In this episode of The Brainy Business podcast, Melina Palmer welcomes Sean Brosnan, author of the inspiring book Beyond Fast. Sean, a high school running coach, shares his remarkable journey of trans...Show More
8) How Vision Shapes Our Perception and Behavior
In this episode of The Brainy Business podcast, Melina Palmer dives deep into the fascinating world of sight and vision, exploring how our sense of sight profoundly influences behavior and decision-ma...Show More
9) 537. Unlocking Behavioral Secrets of Iconic Brands
In this episode of The Brainy Business podcast, Melina Palmer welcomes Richard Shotton and MichaelAaron Flicker, co-authors of the enlightening book, Hacking the Human Mind. Together, they explore the...Show More
10) 536. Unlocking Consumer Choices: The Power of Behavioral Science in Marketing
In this episode of The Brainy Business podcast, Melina Palmer welcomes back Nancy Harhut, author of the insightful book, Using Behavioral Science in Marketing. Together, they delve into the powerful w...Show More