My Best Campaign

Ep 17. Ryan Eckel, CMO, Diadora | The brand film that hit Tribeca and won an Emmy

My Best Campaign ›

58:04 | Jun 19th

When he was a VP at Dick's Sporting Goods, Ryan Eckel asked a simple question: what if we replaced just one 60-second TV spot with an anthemic full-length documentary? The result was a pair of films t...Show More



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