The Pubcast with Jon Loomer

Incremental Attribution Explained

The Pubcast with Jon Loomer ›

06:35 | Sep 10th

Meta now offers two types of attribution: standard and incremental. With machine learning models predicting which conversions were actually caused by your ads, this sounds great in theory. Jon explain...Show More



Recommendations

Podcast Hosts, Guests or People Mentioned in Episode

🎉 Join the #1 community of podcast lovers and never miss a great podcast.

Sign up