Masters of Scale with Reid Hoffman

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The best startup advice from Silicon Valley & beyond. Iconic CEOs — from Nike to Netflix, Starbucks to Slack — share the stories & strategies that helped them grow from startups into global brands.On each episode, host Reid Hoffman — LinkedIn cofound...Show More
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29:48 | May 3rd, 2017

If you want your company to truly scale, you first have to do things that don't scale. Handcraft the core experience. Get your hands dirty. Serve your customers one-by-one. And don't stop until you know exactly what they want. That's what Brian Chesk...Show More

37:54 | Nov 15th, 2017

In your company’s darkest moment, remember: You CAN pivot from failure to success. But only if you slash and burn everything that isn’t working. Slack’s Co-Founder and CEO Stewart Butterfield has twice navigated this kind of Big Pivot. He launched tw...Show More
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1:30:24 | Jul 5th, 2017

Guest host Tim Ferriss shares advice you’ll will want to etch into stone: the Ten Commandments of Startup Success. We teamed up with Tim’s eponymous podcast, the Tim Ferriss Show, to bring you this special remix of actionable lessons from every episo...Show More

44:56 | May 21st

You can bootstrap your business to scale, but you'll have to make your own luck. Nobody knows this better than Mailchimp's Ben Chestnut. He used a DIY ethos to grow a $600M company without ever raising a dollar of outside funding. The Mailchimp story...Show More

40:26 | Mar 5th

How do you build a thriving online community? One human connection at a time. Caterina Fake is the host of our spinoff series "Should This Exist?” and she knows: Whatever you are when you're SMALL — gets amplified as you grow. So if you're building a...Show More

40:33 | Jan 24th, 2018

Whatever you are when you're small gets amplified when you grow. So if you're staring any kind of online community (social media, e-commerce, crowd-funding...) be careful what you cultivate. Caterina Fake has founded or invested in companies with the...Show More

41:39 | Nov 8th, 2017

If you want to grow your business, your goal isn’t to beat the competition — it’s to escape the competition altogether. No one knows this better than Paypal founder Peter Thiel. “Competition is for losers,” he’s been known to say. Thiel is a former c...Show More

36:29 | Jun 28th, 2017

I believe strong company cultures only emerge when every employee feels they own the culture — and this begins even before the first job interview. CEO Reed Hastings has built an adaptive, high-performing culture at NetFlix by being unabashedly upfro...Show More

29:15 | May 24th, 2017

If you’re Steve Jobs, you can wait for your product to be perfect. But there are almost no Steve Jobs’ in the world. For the rest of us, If you’re not embarrassed by your first product release, you’ve released it too late. Imperfect is perfect. Why? ...Show More

38:06 | Sep 26th

In this special episode, host Reid Hoffman answers questions from early-stage entrepreneurs – people in the trenches of startup life all over the world. How do you gain your users' trust? How do you build a team and company culture at the same time? ...Show More

39:09 | Jul 18th

Bumble founder Whitney Wolfe Herd knows: The smallest feature can make or break your product. The challenge is recognizing the impact of that feature – and making sure it’s actually positive. This is what Wolfe Herd tapped into when she founded a dat...Show More

41:16 | Jul 2nd

Would-be entrepreneurs, this one's for you. It’s never too late to join the entrepreneurial party. We've all heard the stories of young geniuses, but plenty of influential entrepreneurs founded companies in their 30s, 40s, 50s. There’s value to being...Show More

35:17 | Apr 30th

No organization that’s entirely closed – or entirely open – can scale as successfully as an organization that combines both. Yes, organizations that are open invite a bit of chaos – but that chaos breeds innovation. Knowing which aspects of your orga...Show More

34:56 | Jan 8th

That constant roar of customer feedback? Be thankful for it. It holds all the secrets to your success, if you learn how to read the signs. Listen to what users say, sure. But also watch what they do and interpret what they need. Eventbrite's Julia Ha...Show More

38:19 | Oct 22nd, 2018

To revolutionize an industry, you have to cast off received wisdom. Shake Shack’s Danny Meyer knows this well. When he opened his first high-end restaurant, New York’s Union Square Cafe, received wisdom told him food was the star attraction. But Dann...Show More

37:50 | Sep 19th, 2018

Normally, trust = consistency + time. But when you're scaling fast — you have to find shortcuts, with your partners and your users. Spotify CEO Daniel Ek knows a thing or two about this. When he founded Spotify, he did what no disruptor had ever done...Show More

35:27 | Sep 6th, 2018

You can scale big with a simple idea (and a tiny team!) — but only if you catch the prevailing winds. That's what Kevin Systrom did when he co-founded Instagram: The simple photo app tapped the right trends, built on larger social networks, and dodge...Show More

41:13 | Aug 8th, 2018

Can't find the star employees you need? Then make them. That's what Marissa Mayer did when she founded the Associate Product Manager program at Google — one of the company's crown jewels. She mentored a team of young, hungry, talented employees in th...Show More

32:58 | Jul 25th, 2018

To succeed, you have to be relentless about pursuing a big opportunity — and ruthless about killing your own bad ideas along the way. Zynga founder Mark Pincus up-ended the gaming industry with social games like Farmville and Words with Friends. And ...Show More

35:46 | Jul 11th, 2018

You may think that to scale you need to cut humans out of the equation. The opposite is true. You can harness the power of the "human cloud" to solve almost any problem — as long as you keep the word “human” in the equation. That's what TaskRabbit CE...Show More

43:29 | Feb 21st, 2018

Never put a limit on your first idea. It could span your entire career. Ev Williams, co-founder of Twitter and Medium (and Blogger, before that), shares what he learned in every iteration of his grand vision to connect the world’s brains. A reminder ...Show More

40:05 | Jan 31st, 2018

Better to have 100 users love you than 1 million that kinda like you. The true seed of scale is love, and you can't buy it, hack it, or game it. Ask Sam Altman, the president of Y Combinator, Silicon Valley's legendary startup accelerator. He knows t...Show More

29:29 | Dec 13th, 2017

To move from one success to another, you have to learn to unlearn. Take everything that helped you win the first time, then discard it and learn a new way. That's how Barry Diller, titan of "old" media (ABC, Paramount, Fox), mastered the new dot-com ...Show More

42:58 | Dec 6th, 2017

Tinder. Top Gun. Roots. The Simpsons. What do they have in common? Media icon Barry Diller. Barry is what we call an "infinite learner." He’s only interested in things he's never done before. And if they’ve never been done by ANYONE? Better yet. He s...Show More

35:04 | Nov 10th, 2017

Business plan not entirely clear? Not sure how you’ll make enough money or find your users? That's OK. Really. The most scalable ideas often come at you sideways. You'll find yourself crabwalking from a small market to a bigger to one of unimaginable...Show More

34:08 | Jul 19th, 2017

If you try to put out every fire, you’ll only burn yourself out. The best entrepreneurs? They let fires burn. Knowing which problems not to solve is just as critical as knowing which problems must be solved. You won’t have time to sit down and assess...Show More

41:47 | Jul 12th, 2017

What’s the secret to Silicon Valley? And can any other region nurture such a thriving startup scene? Linda Rottenberg, CEO of Endeavor, makes the case that a startup culture can be nurtured almost anywhere, so long as you have the raw ingredients — n...Show More

30:03 | Jun 7th, 2017

Google has succeeded by innovating again and again. Not just search, but Gmail and Google Docs and even self-driving cars. Their secret? They don’t tell their employees how to innovate; they manage the chaos. Eric Schmidt—CEO of Google since 2001 and...Show More

33:39 | May 31st, 2017

In just 6 years, Facebook grew to 2 billion users and 14,000 employees. How? Well first, they hired COO Sheryl Sandberg. And she knew that to lead a fast-changing organization, you have to be as skilled at breaking plans as you are at making them. Gr...Show More

29:18 | May 17th, 2017

The best business ideas often seem laughable at first glance. So if you’re hearing a chorus of “No’s” it may actually be a good sign… Google, Facebook, LInkedIn, Airbnb — they all sounded crazy before they scaled spectacularly. So don’t be discourage...Show More